This looks like a good idea...not

[Captain Nemo]

“So, something like opening bus lanes to parents on the school run must be done, to stop some children being consistently delayed and therefore disadvantaged.” 

https://inews.co.uk/essentials/lifestyle/cars/car-news/school-run-parents-bus-lanes-243305

[yoav]

Never mind how this would be policed but obviously he's never heard of induced demand effect.

[alwyn]

I see the campaign was devised and operated solely by the strategy director of a lease car company.

[Tim Hall]

Hopefully it didn't go anywhere from its first mention in (checks article) 2019.

[Captain Nemo]

Hopefully it didn't go anywhere from its first mention in (checks article) 2019.

My bad. I found the article in a paper local to me but then went looking for a national source:

https://www.northumberlandgazette.co.uk/news/transport/driving-in-bus-lanes-new-campaign-to-allow-parents-cars-into-bus-lanes-during-rush-hour-school-run-4006652

Looks like it is doing the press release rounds again (or just taking a long time to get up to Northunberland).

[Cudzoziemiec]

In a few places we already have something roughly equivalent to this, in the guise of a car-sharing lane. The only one I'm personally aware of is on one section of the Bristol ring road, but I'm pretty sure there are a few others. From what I've heard, the enforcement is nearly nill.

[T42]

“So, something like opening bus lanes to parents on the school run must be done, to stop some children being consistently delayed and therefore disadvantaged.” 

https://inews.co.uk/essentials/lifestyle/cars/car-news/school-run-parents-bus-lanes-243305

Along with many others who tried to cycle across the Albert Bridge Road/Newtownards Road junction in the rush-hour back in the early 60s, <snort>.  You can forget about "back then there was much less traffic", it was bloody murderous.

Poor darlings.

[Lightning Phil]

Well we mustn’t tire the little darlings legs out. How would they concentrate if they’d walked or cycled to school?