Peter, although I am a raving lunatic LUFC supporter, my early life in the old North Riding was more Northern Echo than Yorkshire Post.
Add to that 3 years at uni in Newcastle, which included living in a terrace within a stone's throw of St. James's , and I still retain a passing interest in the Magpies more than most other PL clubs.
It does seem a strange way to run a business never mind a football club . Mike Ashley may think he is at one with the fans on the terraces, but he needs to do more than wear a replica shirt and guzzle beer to get to know real Newcastle fans. They can still tell you about winning the Inter City Fairs cup in 1969 against Uspest Dosja. Many of them weren't even born then.
They were pleased to see Kinnear go. They are totally mystified about the reasons for his return.
Alan Pardew at least was winning them round on some fronts, not least because he came across as a decent straightforward guy.