For the non-Auk, I think the home page with intros and photos is more welcoming and helpful than starting with a list of events.
Starting with a list of events is a feature that was introduced after it was heavily requested on this very forum.
... and to be fair, it was a good suggestion.
If you go to some sort of "sports/hobby event website" there is a strong chance it is to discover/enter their events. you don't just stumble on such a website - you've already been partially sold the general idea by some other means (friends, facebook, forum chat, BBC Scotland docco ... ) .
I've been through the same process with other niches (e.g. parkRun, time trials, cyclo-cross). If there isn't an event accessible to you, it's no use finding a load of other info about the thing!