Yet Another Cycling Forum

General Category => Audax => Highest Annual Mileage Record attempt => Topic started by: 3peaker on December 31, 2014, 07:42:03 pm

Title: Publicity
Post by: 3peaker on December 31, 2014, 07:42:03 pm
Might be a good idea if someone started a Publicity thread. Absolutely NOTHING in today's (delivered dated 1 Jan 15) Cycling Weekly. And they are supposed to be at the Heart of British Cycling. Though, they seem to be re-naming themselves 'British Sportive Cycling'.

Bet, when they get wind of the enormity of Steve's achievements, they will swing to an Audax-recognising paper! That is, if they identify how Steve has trained over the past 20+ years, and not just concentrate of his 24hrTTs.
Title: Re: Publicity
Post by: bodach on December 31, 2014, 07:44:09 pm
That comic should be renamed Sportive Weekly. That's why I ceased buying it yonks ago.
Title: Re: Publicity
Post by: Salvatore on December 31, 2014, 08:28:43 pm
Channel 4 -Cycling all year to smash 1939 record (http://www.channel4.com/news/cycling-all-year-to-smash-1939-record-video)
Title: Re: Publicity
Post by: Jabba on December 31, 2014, 09:11:15 pm
Most odd given that it was 'Cycling' that started this whole year stuff off in 1911?  ??? But then again the new (?!?) incarnation of the comic is all about 'trends' and fashion, note how they got on the back of the 'Everesting' bit  :-\

Maybe as the year gets older and Steve racks the miles up the mainstream will get behind him but probably won't see this until much later. Though an update every now and again in the comic would be nice!!
Title: Re: Publicity
Post by: Goldcrank on December 31, 2014, 11:23:59 pm
Excellent news piece.
Title: Re: Publicity
Post by: Julian on January 01, 2015, 08:12:56 am
Is Citoyen's new mag going to cover it?
Title: Re: Publicity
Post by: rogerzilla on January 01, 2015, 08:24:32 am
The mentioned bread and milk on Ch4 but TG was actually a veggie, which probably makes it slightly more difficult given the amount of chicken that long distance riders usually eat to repair their muscles.  Carbs aren't a problem, obviously, but taking in that much protein from beans and pulses probably leaves a visible exhaust plume along the road  ;D

(Veggies...I'm joking)
Title: Re: Publicity
Post by: TimO on January 01, 2015, 10:53:48 am
The mentioned bread and milk on Ch4 but TG was actually a veggie, which probably makes it slightly more difficult given the amount of chicken that long distance riders usually eat to repair their muscles.  Carbs aren't a problem, obviously, but taking in that much protein from beans and pulses probably leaves a visible exhaust plume along the road  ;D

(Veggies...I'm joking)

When I first read that, I interpreted TG as TeethGrinder, which confused me for a couple of seconds.

Tommy Goodwin / Teeth Grinder = TG has to be an auspicious coincidence. :)
Title: Re: Publicity
Post by: LittleWheelsandBig on January 01, 2015, 09:33:29 pm
http://www.bikebiz.com/news/read/new-year-revolutions-chucking-in-the-job-to-cycle-more/017279 includes one of HK's on-the-road photos.
Title: Re: Publicity
Post by: citoyen on January 01, 2015, 09:47:56 pm
Is Citoyen's new mag going to cover it?

Unlikely. Not a newsy mag so not sure what the angle would be, tbh. Maybe we could give him some mentions on social media perhaps. CW should definitely give him some coverage in print though.
Title: Re: Publicity
Post by: Octave on January 02, 2015, 01:25:01 pm
Feb Cycling +, The Hub, Pedal-O-Meter, p.40, Steve gets the top spot.
Title: Re: Publicity
Post by: Exit Stage Left on January 02, 2015, 01:28:44 pm
http://www.bikebiz.com/news/read/new-year-revolutions-chucking-in-the-job-to-cycle-more/017279 includes one of HK's on-the-road photos.

Quote
Podcaster and touring cyclist Jack Thurston said Abraham’s “homespun endeavour” is “as crazy as it is beautiful.” He added: “It goes beyond extreme physical endurance. It’s an existential quest with shades of mysticism about it.”

They haven't been taking Idai seriously have they?
Title: Re: Publicity
Post by: Salvatore on January 02, 2015, 01:48:05 pm
Nigeria Book: Providing Daily News Updates to Nigerians - Cyclist aims for 120K km — this year (http://nigeriabook.com.ng/cyclist-aims-for-120k-km-this-year/?utm_source=twitterfeed&utm_medium=twitter)

Essentially not much more than a link to the CNN article, but still.
Title: Re: Publicity
Post by: jackt on January 02, 2015, 05:19:06 pm
I visited Steve at his home just before Christmas, and interviewed him at some length for The Bike Show. Should be out in January sometime. I also wrote this for the Brooks blog, from which the BikeBiz piece lifted the quote about mysticism:

http://blog.brooksengland.com/wps/ride-eat-sleep-repeat-x-365/

Title: Re: Publicity
Post by: mattc on January 02, 2015, 05:24:01 pm
jack,
Your piece was noted and has already been posted on YACF. Somewhere.  :thumbsup:

I shamelessly stole your photo for use here:
https://yacf.co.uk/forum/index.php?topic=87178.msg1787184#msg1787184
Title: Re: Publicity
Post by: Pete Mas on January 02, 2015, 05:40:37 pm
Might be a good idea if someone started a Publicity thread. Absolutely NOTHING in today's (delivered dated 1 Jan 15) Cycling Weekly. And they are supposed to be at the Heart of British Cycling. Though, they seem to be re-naming themselves 'British Sportive Cycling'.

Bet, when they get wind of the enormity of Steve's achievements, they will swing to an Audax-recognising paper! That is, if they identify how Steve has trained over the past 20+ years, and not just concentrate of his 24hrTTs.
Whoever is doing Steve's publicity should contact Cycling Weekly directly with press releases,  progress updates etc, if not already doing so. They seem to rely on their 'usual contacts' for news.
As an example, members of Kingston Wheelers sent them news and reports (of an American cyclist who was at the sharp end of PBP last time) which were published. I wonder if anyone here regularly send them updates re the audax scene?
Title: Re: Publicity
Post by: Von Broad on January 02, 2015, 05:44:03 pm
Quote
Podcaster and touring cyclist Jack Thurston said Abraham’s “homespun endeavour” is “as crazy as it is beautiful.” He added: “It goes beyond extreme physical endurance. It’s an existential quest with shades of mysticism about it.”

I think Jack has it spot on. The more I think about what Tommy G accomplished in 1939 and what TG is attempting now, the more I can't get my head around the enormity of the task, with so little room for lost time, and all the potential unwanted places it could take you either physically of psychologically along the way. Different world.
Title: Re: Publicity
Post by: LittleWheelsandBig on January 02, 2015, 05:48:36 pm
Good to hear from you again, Jack. When are we going to succeed in talking you into doing a longer Audax? The Bryan Chapman would be a good choice now that you are living in that part of the world.

Would you like to interview Steve on the bike sometime? Damon learned a long time ago that you need quiet roads and a good cover for the microphone.
Title: Re: Publicity
Post by: jackt on January 02, 2015, 06:49:44 pm
Good to hear from you again, Jack. When are we going to succeed in talking you into doing a longer Audax? The Bryan Chapman would be a good choice now that you are living in that part of the world.

Would you like to interview Steve on the bike sometime? Damon learned a long time ago that you need quiet roads and a good cover for the microphone.

Steve and I did talk about that - would be good. I've done plenty of 'rolling interviews' for the podcast. I'll be keeping an eye on Steve's tracking and schedule to figure out when he'll be headed my way, look as though he's got some overnights planned in the Gloucester/Bristol area.  And maybe Cardiff too. Who's the best liaison person on his team to arrange something?

As for my audaxing, I just don't have sufficient spare time on the bike. All the riding I did in 2014 was in pursuit of the next volume of Lost Lanes. One day I'd love to have a tilt at the Bryan Chapman. It would be a really big challenge for me. All the reports I've read have been glowing.

Title: Re: Publicity
Post by: LittleWheelsandBig on January 02, 2015, 07:50:19 pm
Pick a dry year for the BCM600. The stories won't be as 'epic' but the ride'll be a lot more enjoyable
Title: Re: Publicity
Post by: cygnet on January 06, 2015, 11:23:24 pm
Reference on the latest GCN video blog (along with a horrifically low res copy of a photo of Steve - or is that just my laptop?)
Title: Re: Publicity
Post by: Wobbly on January 06, 2015, 11:27:47 pm
Reference on the latest GCN video blog (along with a horrifically low res copy of a photo of Steve - or is that just my laptop?)

It's not your laptop, Steve does actually look like that. And after only six days.
Title: Re: Publicity
Post by: thing1 on January 07, 2015, 04:02:28 am
Quote
Podcaster and touring cyclist Jack Thurston said Abraham’s “homespun endeavour” is “as crazy as it is beautiful.” He added: “It goes beyond extreme physical endurance. It’s an existential quest with shades of mysticism about it.”

I think Jack has it spot on. The more I think about what Tommy G accomplished in 1939 and what TG is attempting now, the more I can't get my head around the enormity of the task, with so little room for lost time, and all the potential unwanted places it could take you either physically of psychologically along the way. Different world.

Reminds me of reading this article about Tehching Hsieh (https://www.thesaturdaypaper.com.au/culture/art/2014/05/24/time-piece-tehching-hsieh-exhibition/1400853600#.VKys52TF9-Y).


Would you like to interview Steve on the bike sometime? Damon learned a long time ago that you need quiet roads and a good cover for the microphone.

Some podcasts have had success interviewing by phoning through to riders using Cardo headset. Maybe a useful technique if more interviews come up as the year progresses. (And, maybe just useful for conversations back to home or others to provide some isolation-busting conversation from time to time)
Title: Re: Publicity
Post by: Wascally Weasel on January 07, 2015, 03:34:31 pm
Journalist Ned Boulting mentioned Steve on Twitter (he’s @nedboulting) two days ago and also a bit on Tommy Goodwin’s record.  He’s probably going to keep an interest and he’s more knowledgeable and positive about cycling than some other cycling journalists.  Maybe if people asked nicely him and/or Chris Boardman might give Steve’s ride a shout out during the ITV Tour de France coverage later this year?
Title: Re: Publicity
Post by: mattc on January 07, 2015, 05:50:15 pm
Quote
Podcaster and touring cyclist Jack Thurston said Abraham’s “homespun endeavour” is “as crazy as it is beautiful.” He added: “It goes beyond extreme physical endurance. It’s an existential quest with shades of mysticism about it.”

I think Jack has it spot on. The more I think about what Tommy G accomplished in 1939 and what TG is attempting now, the more I can't get my head around the enormity of the task, with so little room for lost time, and all the potential unwanted places it could take you either physically of psychologically along the way. Different world.

Reminds me of reading this article about Tehching Hsieh (https://www.thesaturdaypaper.com.au/culture/art/2014/05/24/time-piece-tehching-hsieh-exhibition/1400853600#.VKys52TF9-Y).

O M F G

I'd heard a little about that guy but had no idea how far he'd pushed things. Breaking his legs for "art"? Insane.

The simple difference between that nonsense and the year record is that Steve is doing something enjoyable and health-enhancing. His aim is to promote a healthy (often sociable) activity - not show the world how to be miserable for a year.
Title: Re: Publicity
Post by: The Seldom Killer on January 07, 2015, 07:19:45 pm
Nuun have just tweeted that they would be interested in discussing sponsoring Steve. If anyone is in touch with the support crew it might be worth letting them know Asap
Title: Re: Publicity
Post by: Fidgetbuzz on January 07, 2015, 07:31:29 pm
Nuun are already contributing both tablets and water bottles - so if tweet is true - sounds as if left hand and right hand need to get together
Title: Re: Publicity
Post by: LittleWheelsandBig on January 07, 2015, 07:33:33 pm
Happening now.

Nuun gave product sponsorship beforehand, looks like dosh now.
Title: Re: Publicity
Post by: The Seldom Killer on January 07, 2015, 08:07:12 pm
Apologies, I missed them in the sponsor list so when Steve tweeted about using Nuun I gave them a nudge that they should spnsor him. I suspect the social media team not up to date with the sponsorship team. I suspect no harm done. Might be goid to get them to give Steve a bit of namechecking. Good to keep the awareness alive.
Title: Re: Publicity
Post by: Ian H on January 08, 2015, 05:11:09 pm
Steve's in the Comic this week. It's out today.
Title: Re: Publicity
Post by: mattc on January 08, 2015, 07:15:31 pm
Steve's in the Comic this week. It's out today.
Thank f**k,  there is some sanity still in british cycling media.

[redacted to avoid thread derailment]
Title: Re: Publicity
Post by: loadsabikes on January 08, 2015, 10:14:27 pm
Not in the best of taste Matt
Title: Re: Publicity
Post by: Ian H on January 09, 2015, 05:16:10 pm
Just bought a copy. How daft that they should get Tommy Godwin's year mileage wrong, when that's the one truly significant number in the whole piece  :facepalm:

I had to check: so they have. I suppose it's not nearly as important as your 100 mile sportif timings.
Title: Re: Publicity
Post by: mcshroom on January 09, 2015, 06:58:46 pm
Steve gets a mention in the latest CTC cycleclips email with a link to the OYTT website
Title: Re: Publicity
Post by: LittleWheelsandBig on January 13, 2015, 07:47:44 pm
http://road.cc/content/news/140337-year-record-steve-abraham-passes-2k-miles-storming-start-kurt-searvogel
Title: Re: Publicity
Post by: The Bonk on January 14, 2015, 05:13:45 pm

Mentioned here in a review for toobless tyres - https://teammooseisloose.wordpress.com/2015/01/13/pop-pop-fizz-fizz-oh-what-a-relief-tubeless-is/#more-247
Title: Re: Publicity
Post by: Deano on January 19, 2015, 11:07:00 pm
Newsnight has a piece about Milton Keynes on, and they haven't mentioned him once :(
Title: Re: Publicity
Post by: Nuncio on January 23, 2015, 02:11:48 pm
I see from the calendar that Zoe Williams is riding with Steve some time next Friday. Is that the Guardian's interviewer Zoe Williams - the one that wrote this (http://www.londondailyphoto.com/images/lc_zoe_williams.pdf)?
Title: Re: Publicity
Post by: citoyen on January 23, 2015, 02:26:25 pm
I see from the calendar that Zoe Williams is riding with Steve some time next Friday. Is that the Guardian's interviewer Zoe Williams - the one that wrote this (http://www.londondailyphoto.com/images/lc_zoe_williams.pdf)?

I saw that too and presumed it is one and the same - she has written many other pieces about cycling for the Guardian.

Also noticed that Max Leonard has interviewed Steve. Max is a pretty decent cycling journalist. He wrote Lanterne Rouge what came out last year - not read it myself yet but it is very well regarded. Maybe he's writing a book about Steve!
Title: Re: Publicity
Post by: ianrauk on January 23, 2015, 02:30:15 pm
She also used to write for the LCC mag.
Title: Re: Publicity
Post by: Climberruss on January 23, 2015, 02:32:37 pm
I see from the calendar that Zoe Williams is riding with Steve some time next Friday. Is that the Guardian's interviewer Zoe Williams - the one that wrote this (http://www.londondailyphoto.com/images/lc_zoe_williams.pdf)?

I saw that too and presumed it is one and the same - she has written many other pieces about cycling for the Guardian.

Also noticed that Max Leonard has interviewed Steve. Max is a pretty decent cycling journalist. He wrote Lanterne Rouge what came out last year - not read it myself yet but it is very well regarded. Maybe he's writing a book about Steve!

Should Messrs Abraham and Searvogel survive the year and duke it out to the death finish then I think there would definately be an interesting book in there...
Title: Re: Publicity
Post by: swiss hat on January 23, 2015, 02:39:21 pm
I see from the calendar that Zoe Williams is riding with Steve some time next Friday. Is that the Guardian's interviewer Zoe Williams - the one that wrote this (http://www.londondailyphoto.com/images/lc_zoe_williams.pdf)?

I saw that too and presumed it is one and the same - she has written many other pieces about cycling for the Guardian.


I understand from speaking to Lesley on Steve's team that it is Zoe Williams of the Guardian.

Hopefully she'll buy him a good lunch and then provide a wheel to follow for a few hours.
Title: Re: Publicity
Post by: Frank9755 on January 23, 2015, 03:02:11 pm
I'd wondered the same. 
That's great - an article in a national paper!
Title: Re: Publicity
Post by: TheRedEyeJedi on January 23, 2015, 03:42:22 pm
I honestly think that this challenge could enter the national press in a big way.

People who have no cycling interest that I know are now tracking Steve and Tarzan everyday and reading this forum after me sharing this on my facebook.    A well written book would be a massive commercial success in my opinion.

I might have a cheeky bety on Steve for SPOTY too - you never know how big this thing could go.

I can not think of another spoting achievemnt this year that will challenge this record if it is beaten.... not to mention the mental side of the challenge.   

I would not be at all suprised to see Team Sky offering some assistance if the press continue to promote this - fantastic PR for all the sponsors involved with daily interest on social media
Title: Re: Publicity
Post by: Climberruss on January 23, 2015, 04:11:33 pm
"I might have a cheeky bety on Steve for SPOTY too - you never know how big this thing could go."

I reckon a tenner on Steve Abraham to win SPOTY "Unsung Hero" could be money well spent.  Imagine going into the bookies...

Me: I'd like to place a bet on SPoTY please
Bookie: Who? Wiggins? MCilroy?
Me: Steve Abraham to win "Unsung Hero"
Bookie: WHO?

I think they would take the bet based on ignorance alone!
Title: Re: Publicity
Post by: Fidgetbuzz on January 23, 2015, 04:49:50 pm
One of the support team managed to get a bet on Steve beating the Godwin record at very decent odds -- much better than was a true reflection of Steve's ability -- but when I ( for one) tried to follow this up - the national bookmaker woke up -- and said they were taking no more bets on this event.
Title: Re: Publicity
Post by: Ivan on January 23, 2015, 04:59:20 pm

I understand from speaking to Lesley on Steve's team that it is Zoe Williams of the Guardian.

Hopefully she'll buy him a good lunch and then provide a wheel to follow for a few hours.


She has a column in the LCC magazine as well.
Title: Re: Publicity
Post by: Jack_P (Burlycross) on January 23, 2015, 06:44:27 pm
Later in the year, possibly when the tour is on , a campaign to get some of the pro riders on twitter would work well. just to re-tweet steves mileage by then will get massive global coverage.
Title: Re: Publicity
Post by: jamesld8 on January 23, 2015, 07:33:40 pm
I honestly think that this challenge could enter the national press in a big way.

People who have no cycling interest that I know are now tracking Steve and Tarzan everyday and reading this forum after me sharing this on my facebook.    A well written book would be a massive commercial success in my opinion.

I might have a cheeky bety on Steve for SPOTY too - you never know how big this thing could go.

I can not think of another spoting achievemnt this year that will challenge this record if it is beaten.... not to mention the mental side of the challenge.   

I would not be at all suprised to see Team Sky offering some assistance if the press continue to promote this - fantastic PR for all the sponsors involved with daily interest on social media

I feel that sooner or later this whole attempt by Steve will capture `the great British Spirit`---wonderful amateur attempt on extreme record etc etc, and particularly as it`s also being attempted by someone who appears to be a semi professional Yank ! Even landlord at a local pub was very  interested and he doesn`t cycle.............
Title: Re: Publicity
Post by: mattc on January 23, 2015, 07:38:15 pm
I see from the calendar that Zoe Williams is riding with Steve some time next Friday. Is that the Guardian's interviewer Zoe Williams - the one that wrote this (http://www.londondailyphoto.com/images/lc_zoe_williams.pdf)?

I saw that too and presumed it is one and the same - she has written many other pieces about cycling for the Guardian.


I understand from speaking to Lesley on Steve's team that it is Zoe Williams of the Guardian.

Hopefully she'll buy him a good lunch and then provide a wheel to follow for a few hours.
I don't believe this - Zoe fecking Williams?!?  This is ...  just getting beyond belief.

:)
Title: Re: Publicity
Post by: Wobbly on January 23, 2015, 10:13:34 pm
I feel that sooner or later this whole attempt by Steve will capture `the great British Spirit`---wonderful amateur attempt on extreme record etc etc, and particularly as it`s also being attempted by someone who appears to be a semi professional Yank ! Even landlord at a local pub was very  interested and he doesn`t cycle.............

^ That
Title: Re: Publicity
Post by: Nuncio on January 23, 2015, 11:08:26 pm
I was amused by this Twitter exchange from earlier this evening between Mick Bennett and whoever is lookong after Steve's Twitter account.

@steve_abraham74 would love to host Steve @CycleShow at the end of Sept would really give him a platform to tell the world about his ride

@M1ckBennett @CycleShow cycling 200miles a day doesn't leave much time for Steve I'm afraid but crew chief @Hoppo347 might be able help out

@steve_abraham74 @CycleShow @Hoppo347 could he not ride to the show chat for a bit and then ride back to his base #justsayin #wewantsteve!
Title: Re: Publicity
Post by: Fidgetbuzz on January 23, 2015, 11:39:10 pm
Steves twitter account can be accessed by Hoppos partner -- so maybe that was who offered Hoppo rather than Steve
Title: Re: Publicity
Post by: Pale Rider on January 24, 2015, 02:25:49 am
Sports Personality of the Year is a thought, although Steve's ride will still be a work in progress when the programme is being put together.

It will help his case if he has broken Tommy's record by the time the BBC asks for public votes.

If Sky got involved, their limitless funds, high tech and fleet of Jaguar estate cars would certainly send a shiver down the spine of the Americans.

However, there may be contractual difficulties with existing sponsors about that.

And those who have helped from day one would inevitably feel left behind.

Also, would a Sky money-no-object sponsorship be in the spirit of the attempt?

Plenty of people have criticised Kurt just for using a knackered old people carrier driven by his girlfriend.

 
Title: Re: Publicity
Post by: Jaded on January 24, 2015, 02:41:47 am
Sports Personality of the Year?!

I'll eat my hat. That'so not how SPOTY works. Sadly.

I left the typo in deliberately.
Title: Re: Publicity
Post by: Mr Larrington on January 24, 2015, 03:16:49 am
Plenty of people have criticised Kurt just for using a knackered old people carrier driven by his girlfriend.

It looks fairly new and shiny in the photos I've seen and the most basic M-B Sprinter van starts at 36,000 USD.
Title: Re: Publicity
Post by: Pale Rider on January 24, 2015, 05:18:07 am
Maybe McLaren or one of the other F1 teams would lend Steve one of their motorhomes

That would outdo Kurt, however old or new his vehicle is.
Title: Re: Publicity
Post by: Climberruss on January 24, 2015, 06:28:22 am
Maybe McLaren or one of the other F1 teams would lend Steve one of their motorhomes

That would outdo Kurt, however old or new his vehicle is.

Or SKY could lend him the Death Star????? :o
Title: Re: Publicity
Post by: Wowbagger on January 24, 2015, 09:53:12 pm
One of the most attractive things about Steve's ride is that it has, to a great extent, been crowd-funded. OK, sponsor companies have provided kit, and I'm not intending to belittle that, but Steve needs food and warmth, also the bills to be paid on his flat while he's out on the road. I think it's wonderful how people who have met Steve, even only briefly, and, indeed, quite a few who have just met him on-line, are prepared to chip in for this absolutely crazy idea.

I think it would be a big mistake even to consider approaching Sky.
Title: Re: Publicity
Post by: mattc on January 25, 2015, 08:01:25 am
One of the most attractive things about Steve's ride is that it has, to a great extent, been crowd-funded. OK, sponsor companies have provided kit, and I'm not intending to belittle that, but Steve needs food and warmth, also the bills to be paid on his flat while he's out on the road. I think it's wonderful how people who have met Steve, even only briefly, and, indeed, quite a few who have just met him on-line, are prepared to chip in for this absolutely crazy idea.

I think it would be a big mistake even to consider approaching Sky.
+1

Of course it's down to Steve,  but the attempt would definitely lose something by taking on massive corporate support in that way. A donation wouldn't be out of place though ...
Title: Re: Publicity
Post by: Climberruss on January 25, 2015, 08:16:59 am
One of the most attractive things about Steve's ride is that it has, to a great extent, been crowd-funded. OK, sponsor companies have provided kit, and I'm not intending to belittle that, but Steve needs food and warmth, also the bills to be paid on his flat while he's out on the road. I think it's wonderful how people who have met Steve, even only briefly, and, indeed, quite a few who have just met him on-line, are prepared to chip in for this absolutely crazy idea.

I think it would be a big mistake even to consider approaching Sky.
+1

My suggestion of SKY was purely tongue-in-cheek. I whole heartedly support the "Crowd Funding" approach. If Steve pulls this off, it will be one of the most remarkable aspects of the whole project.
Of course it's down to Steve,  but the attempt would definitely lose something by taking on massive corporate support in that way. A donation wouldn't be out of place though ...
Title: Re: Publicity
Post by: mattc on January 25, 2015, 08:31:48 am
My suggestion of SKY was purely tongue-in-cheek.
Understood!

But it's not a ludicrous idea that somebody big might want involvement later in the year,  given the rate that the profile of this is growing. So it's (sort of) worth discussing,  IMHO.
Title: Re: Publicity
Post by: Climberruss on January 25, 2015, 08:37:13 am
My suggestion of SKY was purely tongue-in-cheek.
Understood!

But it's not a ludicrous idea that somebody big might want involvement later in the year,  given the rate that the profile of this is growing. So it's (sort of) worth discussing,  IMHO.

I fear you are correct Matt.  The longer this goes on and the more it looks like Steve will do it, the more "Corporate UK" will want to get involved. I suspect there may come a tipping point when it becomes an avalanche of sponsorship requests as corporates try to jump on the bandwagon. They will of course also start trying to dictate certain aspects of what Steve (Or for that matter Kurt) are trying to do. This should be resisted at all cost to keep the attempt "pure".
Title: Re: Publicity
Post by: KieronY on January 25, 2015, 09:57:44 am
Insightful podcast from http://cyclingtimetrialpodcast.libsyn.com
Title: Re: Publicity
Post by: Wowbagger on January 25, 2015, 10:13:13 am
My suggestion of SKY was purely tongue-in-cheek.
Understood!

But it's not a ludicrous idea that somebody big might want involvement later in the year,  given the rate that the profile of this is growing. So it's (sort of) worth discussing,  IMHO.

I fear you are correct Matt.  The longer this goes on and the more it looks like Steve will do it, the more "Corporate UK" will want to get involved. I suspect there may come a tipping point when it becomes an avalanche of sponsorship requests as corporates try to jump on the bandwagon. They will of course also start trying to dictate certain aspects of what Steve (Or for that matter Kurt) are trying to do. This should be resisted at all cost to keep the attempt "pure".

Commercial sponsorship is a big bugbear of mine. I hate the whole concept. It takes talent and endeavour away from where it belongs, amongst the people who nurtured it, and makes it the possession of Big Corporations. The result is that it is very difficult to do anything out of the ordinary without having to sully yourself by "signing a contract" with a BigCo who foots the bills.

When I ran Essex Junior Chess I had to scrape around trying to get sponsorship so that our teams could travel, get coaching and compete on level terms with the others. After a few years of this I was fortunate enough to start teaching a talented young lad whose mother was Chief Exec of Kingdom of Leather. She sponsored us to the tune of several hundred pounds a year and we didn't even have to wear kinky leather gear when we were playing chess.

However, it's best discussed in POBI I suppose. Or NSFW.
Title: Re: Publicity
Post by: Jaded on January 25, 2015, 11:08:15 am
We sponsored a large local community festival. We said no publicity.
They asked for our logo and we said no publicity - this is not being done for commercial gain.

They put a full page in the programme with a hashed up logo they'd made.

We didn't sponsor them again.
Title: Re: Publicity
Post by: Karla on January 25, 2015, 04:54:55 pm
Daily Telegraph - Meet the man who is trying to cycle over 200 miles every day for a year (http://www.telegraph.co.uk/men/active/recreational-cycling/11360700/Meet-the-man-who-is-trying-to-cycle-over-200-miles-every-day-for-a-year.html)

Quite a thorough report there.  It gives the sorts of details about Steve's minor niggles (e.g. his right knee) that have been lacking in all the other articles I've read so far.  I'm glad I read it.
Title: Re: Publicity
Post by: Climberruss on January 25, 2015, 05:21:58 pm
Daily Telegraph - Meet the man who is trying to cycle over 200 miles every day for a year (http://www.telegraph.co.uk/men/active/recreational-cycling/11360700/Meet-the-man-who-is-trying-to-cycle-over-200-miles-every-day-for-a-year.html)

Quite a thorough report there.  It gives the sorts of details about Steve's minor niggles (e.g. his right knee) that have been lacking in all the other article's I've read so far.  I'm glad I read it.

Agreed.
A pretty good article for a mainstream publication.
Title: Re: Publicity
Post by: Nuncio on January 25, 2015, 05:30:55 pm
Insightful podcast from http://cyclingtimetrialpodcast.libsyn.com
Thanks Kieron. Intrigued to hear him say 'I'm not eating much at the moment.'
Title: Re: Publicity
Post by: Wobbly on January 25, 2015, 05:43:02 pm
I liked the Telegraph article quite a bit. It'll be interesting to see the comments from the arm chair experts.
Title: Re: Publicity
Post by: Von Broad on January 25, 2015, 05:47:55 pm
Daily Telegraph - Meet the man who is trying to cycle over 200 miles every day for a year (http://www.telegraph.co.uk/men/active/recreational-cycling/11360700/Meet-the-man-who-is-trying-to-cycle-over-200-miles-every-day-for-a-year.html)

Quite a thorough report there.  It gives the sorts of details about Steve's minor niggles (e.g. his right knee) that have been lacking in all the other articles I've read so far.  I'm glad I read it.

"The new regime is already taking its toll. Abraham says that he's been surprised by the "raging appetite" he works up after only 50 miles of cycling each day, and explains that he's been losing around a kilogram of weight every week (he now weighs 70kg). "

 :o

I'm not surprised he's losing weight, but what of the future? He's obviously been assisted by the spare tyre he was carrying to begin with [I'm sure that was the idea], but he obviously can't sustain a continued weight loss like that without his performance being seriously affected. He's obviously well aware of all this, but what's his thinking here in terms of how he expects it all to pan out?
Title: Re: Publicity
Post by: jsabine on January 25, 2015, 05:49:15 pm
I enjoyed the Telegraph piece - even if the first comment is a little doubtful about his speed and distance ...

The links below offered an article on Real Food (http://www.telegraph.co.uk/men/active/11360471/How-to-fuel-your-bike-rides-with-real-food.html) for riding - not a mention of sausages, but at least one recipe does involve bacon.
Title: Re: Publicity
Post by: Gus on January 25, 2015, 06:22:22 pm
I just found this (http://www.iltalehti.fi/urheilu/2015010818984572_ur.shtml)  from Finland from 9. January  :thumbsup: edit : based on the CNN article
Title: Re: Publicity
Post by: jamesld8 on January 25, 2015, 06:36:54 pm
My suggestion of SKY was purely tongue-in-cheek.
Understood!

But it's not a ludicrous idea that somebody big might want involvement later in the year,  given the rate that the profile of this is growing. So it's (sort of) worth discussing,  IMHO.

I fear you are correct Matt.  The longer this goes on and the more it looks like Steve will do it, the more "Corporate UK" will want to get involved. I suspect there may come a tipping point when it becomes an avalanche of sponsorship requests as corporates try to jump on the bandwagon. They will of course also start trying to dictate certain aspects of what Steve (Or for that matter Kurt) are trying to do. This should be resisted at all cost to keep the attempt "pure".

To me one of the `honourable` aspects of this amazing attempt has been the lack of big commercial jump on board sponsors which could turn whole undertaking into a massive publicity show for sponsors, leaving aside the main object of the ride. I for one have been happy to make a small monthly donation as have very many others (and one offs too) and I feel this make the ride so much more `British` and so may it remain
Title: Re: Publicity
Post by: zigzag on January 25, 2015, 07:01:13 pm
I'm not surprised he's losing weight, but what of the future? He's obviously been assisted by the spare tyre he was carrying to begin with [I'm sure that was the idea], but he obviously can't sustain a continued weight loss like that without his performance being seriously affected. He's obviously well aware of all this, but what's his thinking here in terms of how he expects it all to pan out?

once he reaches his optimal weight (~65kg) it should stop falling - he'll just become even more efficient in using the calories. Steve will need even more layers next winter to stay warm!
Title: Re: Publicity
Post by: Canardly on January 25, 2015, 07:03:02 pm
How Tommy kept his stamina/body mass up with a diet consisting primarily of milk and bread, lord knows.
Title: Re: Publicity
Post by: Kim on January 25, 2015, 07:36:42 pm
How Tommy kept his stamina/body mass up with a diet consisting primarily of milk and bread, lord knows.

I expect he was on the gold-top.
Title: Re: Publicity
Post by: trumpet on January 25, 2015, 07:57:14 pm
Sports Personality of the Year?!

I'll eat my hat. That'so not how SPOTY works. Sadly.

I left the typo in deliberately.

SPOTY do have an unsung hero award do they not?  Maybe Steve needs Wiggo to put a word in...
Title: Re: Publicity
Post by: 3peaker on January 25, 2015, 08:43:33 pm
Sports Personality of the Year?!

I'll eat my hat. That'so not how SPOTY works. Sadly.

I left the typo in deliberately.

SPOTY do have an unsung hero award do they not?  Maybe Steve needs Wiggo to put a word in...

With a touch of careful routing, Steve could make a scheduled appearance and then nip off to continue his 200+ for the day??
Title: Re: Publicity
Post by: Laid Back Rich on January 26, 2015, 12:33:24 am
I'm not surprised he's losing weight, but what of the future? He's obviously been assisted by the spare tyre he was carrying to begin with [I'm sure that was the idea], but he obviously can't sustain a continued weight loss like that without his performance being seriously affected. He's obviously well aware of all this, but what's his thinking here in terms of how he expects it all to pan out?

Last year on my 6-month world deckchair cruise (http://www.laidbackaroundtheworld.blogspot.co.uk/) I lost 7kg in the first 7 weeks and began to have similar concerns...then it stabilised at around 72kg. It didn't take long to come back on either once I'd finished!
Title: Re: Publicity
Post by: Exit Stage Left on January 26, 2015, 04:04:17 pm
I had a chat with Chris Hopkinson at the Raven Cafe on the Mere 200. That's where the Mersey Roads 24 is based during the event, so thoughts turned to that.

https://www.youtube.com/watch?v=LQHFmwZP9bQ
Title: Re: Publicity
Post by: mattc on January 26, 2015, 04:11:07 pm
Steve got a mention on
www.marathontalk.com/podcast/episode_263_lorraine_moller_part_two.php
Title: Re: Publicity
Post by: Hummers on January 26, 2015, 10:57:43 pm
I have approached the local rag about publicising Steve coming down to Pompey in March. They can be a bit picky on stories they support but if you don't ask, you don't get.

H
Title: Re: Publicity
Post by: Wobbly on January 26, 2015, 10:59:23 pm
Local rags are usually desperate for stories. I should know; they've even featured me in them on occasions!  ;D
Title: Re: Publicity
Post by: citoyen on January 26, 2015, 11:07:14 pm
Best approach to getting stuff in local papers is to write the story for them - ie submit it in the form of a "press release", then they can regurgitate it without doing any actual work. Or any actual journalism.
Title: Re: Publicity
Post by: Wowbagger on January 26, 2015, 11:08:49 pm
When Mrs. Wow and I completed our end-to-end I sent them something on our trip and the fact that we were supporting the National Kidney Foundation. They published everything word-for-word, including out photo at Dunnet Head, and the correctly-used apostrophe. It was this last that caused Kathy Pike, OTP, to suspect that the piece was not written by the Echo's usual band of illiterate oiks.

You might like to write something yourself, Hummers, or maybe even get Mrs. Miles to write it for you.  :D

Edit: cross-post with Citoyen.
Title: Re: Publicity
Post by: jsabine on January 26, 2015, 11:12:45 pm
Best approach to getting stuff in local papers is to write the story for them - ie submit it in the form of a "press release", then they can regurgitate it without doing any actual work. Or any actual journalism.

If doing that, it's probably useful to have an irrelevant(ish) and uninteresting(ish) paragraph or two at the end, which they can cut without affecting your story in the slightest, yet still enabling them to feel they have not simply printed your press release unedited.

(Cynicism aside, writing so it can be cropped from the end is a useful discipline. Even if it's not cut before printing, it'll be cut mentally by all the readers who get no further than the first two lines.)
Title: Re: Publicity
Post by: Wobbly on January 26, 2015, 11:19:23 pm
When Mrs. Wow and I completed our end-to-end...

Now there's a euphamism!  :o
Title: Re: Publicity
Post by: Wowbagger on January 26, 2015, 11:21:14 pm
When Mrs. Wow and I completed our end-to-end...

Now there's a euphamism!  :o

 O:-)
Title: Re: Publicity
Post by: Jaded on January 27, 2015, 01:10:40 am
Best approach to getting stuff in local papers is to write the story for them - ie submit it in the form of a "press release", then they can regurgitate it without doing any actual work. Or any actual journalism.

If doing that, it's probably useful to have an irrelevant(ish) and uninteresting(ish) paragraph or two at the end, which they can cut without affecting your story in the slightest, yet still enabling them to feel they have not simply printed your press release unedited.

(Cynicism aside, writing so it can be cropped from the end is a useful discipline. Even if it's not cut before printing, it'll be cut mentally by all the readers who get no further than the first two lines.)

Erm, that's how a press release should be written  ;D
Title: Re: Publicity
Post by: jsabine on January 27, 2015, 03:26:55 am
And a news story ...
Title: Re: Publicity
Post by: Exit Stage Left on January 27, 2015, 06:48:44 am
http://en.wikipedia.org/wiki/Inverted_pyramid
Title: Re: Publicity
Post by: mustgettaller on January 27, 2015, 07:37:47 am
I have approached the local rag about publicising Steve coming down to Pompey in March. They can be a bit picky on stories they support but if you don't ask, you don't get.

H

H - You may remember I did a charity ride last year which was based on the Tommy G challenge . The deputy sports editor of The News was on it and I reckon he'd definitely be receptive to an article. If you get a lukewarm reception from elsewhere at the paper we can contact him. Let me know.

James
Title: Re: Publicity
Post by: Ivo on January 27, 2015, 10:25:18 am
Best approach to getting stuff in local papers is to write the story for them - ie submit it in the form of a "press release", then they can regurgitate it without doing any actual work. Or any actual journalism.

If doing that, it's probably useful to have an irrelevant(ish) and uninteresting(ish) paragraph or two at the end, which they can cut without affecting your story in the slightest, yet still enabling them to feel they have not simply printed your press release unedited.


Writing one irrelevant and unistering paragraph is a usual tactic to keep the editor happy and feeling that he's doing a great job ;).
Title: Re: Publicity
Post by: Hummers on January 27, 2015, 10:51:53 am
I have approached the local rag about publicising Steve coming down to Pompey in March. They can be a bit picky on stories they support but if you don't ask, you don't get.

H

H - You may remember I did a charity ride last year which was based on the Tommy G challenge . The deputy sports editor of The News was on it and I reckon he'd definitely be receptive to an article. If you get a lukewarm reception from elsewhere at the paper we can contact him. Let me know.

James

Cheers James.

H
Title: Re: Publicity
Post by: Nuncio on January 27, 2015, 11:18:48 am
I wonder whether I should send this link to Zoe Williams to help with her research before interviewing Steve on Friday.
https://yacf.co.uk/forum/index.php?topic=52836.0  (https://yacf.co.uk/forum/index.php?topic=52836.0)
Title: Re: Publicity
Post by: Vince on January 27, 2015, 11:23:21 am
I wonder whether I should send this link to Zoe Williams to help with her research before interviewing Steve on Friday.
https://yacf.co.uk/forum/index.php?topic=52836.0  (https://yacf.co.uk/forum/index.php?topic=52836.0)
Reads first paragraph and wonders if this is another Agent Picolax story
Title: Re: Publicity
Post by: Kim on January 27, 2015, 12:46:23 pm
I wonder whether I should send this link to Zoe Williams to help with her research before interviewing Steve on Friday.
https://yacf.co.uk/forum/index.php?topic=52836.0  (https://yacf.co.uk/forum/index.php?topic=52836.0)
Reads first paragraph and wonders if this is another Agent Picolax story

It's far, far worse.
Title: Re: Publicity
Post by: red marley on January 27, 2015, 12:50:12 pm
I'll be talking with Zoe Williams tonight in preparation for her interview with Steve. Apart from bum boils, anything I should be mentioning to her?
Title: Re: Publicity
Post by: Nuncio on January 27, 2015, 01:00:43 pm
The self-administered dentistry with a screwdriver? To convey his determination/self-reliance.
Title: Re: Publicity
Post by: Hummers on January 27, 2015, 01:20:52 pm
Then there is the story of the slug crawling up his nose the night he slept in a cemetery...

H
Title: Re: Publicity
Post by: Nuncio on January 27, 2015, 01:32:50 pm
There's all the help he's selflessly given along the way, particularly with the eastern 600 at the end of the season to get people to their first SR. Didn't one of these threaten to undermine his chance of breaking the points record? It's not surprising people are prepared to reciprocate with offers of help this year.


FWIW I am one of the many who TG helped through their first 600, the september jolly from MK. Mine was in 2010, and lead to a frenetic year and a half....

As with many of us Steve has shed loads of positive karma from me, and is welcome whenever it suits him and the team this year.

Title: Re: Publicity
Post by: Wowbagger on January 27, 2015, 01:34:24 pm
Overtaking taxis on the Embankment when stoking a tandem?
Title: Re: Publicity
Post by: LittleWheelsandBig on January 27, 2015, 01:54:47 pm
Steve's highest year was 405 points and that year he rode his 600 to finish with some slower folk, regardless of finishing within time.
Title: Re: Publicity
Post by: Vince on January 27, 2015, 02:23:15 pm
I wonder whether I should send this link to Zoe Williams to help with her research before interviewing Steve on Friday.
https://yacf.co.uk/forum/index.php?topic=52836.0  (https://yacf.co.uk/forum/index.php?topic=52836.0)
Reads first paragraph and wonders if this is another Agent Picolax story

It's far, far worse.

Nods
Title: Re: Publicity
Post by: zigzag on January 27, 2015, 04:11:35 pm
I wonder whether I should send this link to Zoe Williams to help with her research before interviewing Steve on Friday.
https://yacf.co.uk/forum/index.php?topic=52836.0  (https://yacf.co.uk/forum/index.php?topic=52836.0)

bloody hell, glad everything ended well! from the surgeons i talked to it's a known problem among bodybuilders injecting steroids, but also many other factors can play part..
Title: Re: Publicity
Post by: Ivo on January 29, 2015, 07:56:08 am
Publicity in Germany:

http://blog.zeit.de/fahrrad/2015/01/28/rekordversuch-fahre-ein-jahr-lang-weit-du-kannst/

die Zeit is one of the larger weeklies.
Title: Re: Publicity
Post by: Salvatore on January 29, 2015, 09:20:50 am
Publicity in Germany:

http://blog.zeit.de/fahrrad/2015/01/28/rekordversuch-fahre-ein-jahr-lang-weit-du-kannst/

die Zeit is one of the larger weeklies.

Readers are directed to Jack Numplumz' blog for a vivid (recht anschaulich) account of a night in the life of a host.
Title: Re: Publicity
Post by: Nuncio on January 29, 2015, 11:26:24 am
I'll be talking with Zoe Williams tonight in preparation for her interview with Steve. Apart from bum boils, anything I should be mentioning to her?
How did it go?  Did she seem impressed by the stories and Steve's current undertaking?
Title: Re: Publicity
Post by: red marley on January 29, 2015, 11:41:17 am
It seemed to go well from my point of view - but then that's one of the skills of journalists to put the interviewee at ease. We mostly talked about the culture embodied by Steve's undertaking and more generally the Audax spirit in contrast to the more roadie / ultracycling way of things represented by Tarzan's approach. She politely remarked that such distinctions may be opaque from the distance of non-cycling folk, but fascinating nevertheless. She's good at conveying these things though, so I have some hope for the article.

She asked about the 'crowd-sourced' nature of Steve's support and we talked about how the Audax, YACF and wider community of cyclists and friends have been captivated by this whole thing and have been offering help.

We also chatted about how extreme 'normal' Audaxing distances seem to others, and then how Steve's effort is an order of magnitude greater than that. I mentioned that Audaxing and Steve characterise a no-nonsense stoic "just get on with it" approach and she wondered whether Steve's own modest phlegmatic attitude might make it even harder for people to appreciate just how big a challenge this really is.

BTW: The only reason I had the interview in the first place was because I emailed her pointing her to this forum, my visualization and a couple of lines on why I thought Steve's challenge had an interesting cultural resonance. She then got back in touch wanting to talk further. Worth bearing in mind if anyone else thinks there might be some friendly journos out there (e.g. Ned Boulting?)
Title: Re: Publicity
Post by: Nuncio on January 29, 2015, 12:05:57 pm
No bum boils then.

Excellent.  Looking forward to reading it.
Title: Re: Publicity
Post by: Jurek on January 29, 2015, 02:22:29 pm
Nice one Jo.
Title: Re: Publicity
Post by: Jack_P (Burlycross) on January 29, 2015, 02:59:19 pm
Publicity in Germany:

http://blog.zeit.de/fahrrad/2015/01/28/rekordversuch-fahre-ein-jahr-lang-weit-du-kannst/

die Zeit is one of the larger weeklies.

Readers are directed to Jack Numplumz' blog for a vivid (recht anschaulich) account of a night in the life of a host.

I did wonder why the site traffic had gone nuts again  :o glad I put links to steves sponsors on there now, every little helps.
Title: Re: Publicity
Post by: citoyen on January 29, 2015, 03:08:46 pm
I note the Bild article uses the word "Rennen" (race) several times.
Title: Re: Publicity
Post by: Exit Stage Left on January 29, 2015, 03:19:44 pm
I note the Bild article uses the word "Rennen" (race) several times.

It's in Bild as well?
Title: Re: Publicity
Post by: Auntie Helen on January 29, 2015, 03:21:23 pm
I thought Bild was just pictures ;-)
Title: Re: Publicity
Post by: citoyen on January 29, 2015, 03:26:24 pm
Bild, Zeit... it's all Greek to me.
Title: Re: Publicity
Post by: Salvatore on January 29, 2015, 03:27:25 pm
And a Zeitfahren is a (1-year in this case) time-trial.
Title: Re: Publicity
Post by: Exit Stage Left on January 29, 2015, 03:29:02 pm
One reference is to the UMCA reviving the 'Race', and the other is to the Race Across America.

And a Zeitfahren is a time-trial.

I thought that was a Gegen die Uhr Rennen.
Title: Re: Publicity
Post by: Salvatore on January 29, 2015, 03:36:34 pm
One reference is to the UMCA reviving the 'Race', and the other is to the Race Across America.

And a Zeitfahren is a time-trial.

I thought that was a Gegen die Uhr Rennen.

http://de.wikipedia.org/wiki/Zeitfahren
Title: Re: Publicity
Post by: citoyen on January 29, 2015, 03:41:58 pm
One reference is to the UMCA reviving the 'Race', and the other is to the Race Across America.

A couple you've missed:

"Für die drei Männer ist jeden Tag in diesem Jahr ein Rennen"

"[Steve] liegt momentan also gut im Rennen"

Also:

"Für das Rennjahr steht Searvogel eine Person in Vollzeit zur Seite"

"KATEGORIEN: Fahrstil, Rennen" ;)
Title: Re: Publicity
Post by: DavidS on January 30, 2015, 11:55:33 am


We also chatted about how extreme 'normal' Audaxing distances seem to others, and then how Steve's effort is an order of magnitude greater than that. I mentioned that Audaxing and Steve characterise a no-nonsense stoic "just get on with it" approach and she wondered whether Steve's own modest phlegmatic attitude might make it even harder for people to appreciate just how big a challenge this really is.


I know that Steve isn’t doing this for the publicity but it will be interesting to see how media publicity for this challenge continues through the year. It’s such an enormous and lengthy challenge, I suspect it doesn’t sit easily with the media’s usual appetite for instant results and quick fix answers. When I’ve mentioned it to (non-cycling friends), they’ve generally seemed to find the scale of the challenge difficult to comprehend.  Besides being generally awe-struck and comparing it to how far they think they could drive in a year, I guess it’s pretty hard for most people to understand quite how difficult it is to cycle these distance on a daily basis – it just doesn’t sit easily with  a one off 30 mile ride or almost any other kind of physical/mental challenge they’ve come across. Conversely, I think Steve’s challenge is interesting to Audaxers, and anyone who’s cycled 200 miles in a day, precisely because they do have some idea of how difficult it is to ride these distances, even for one day.
Title: Re: Publicity
Post by: Hummers on January 30, 2015, 06:07:36 pm
Have had a positive response from Portsmouth News and they want to run a story on his visit in March  :thumbsup:

Lets see what comes of that.

H
Title: Re: Publicity
Post by: Jaded on January 30, 2015, 06:37:29 pm
I'm rustling some coverage up for his visit here in Feb.  :)
Title: Re: Publicity
Post by: Climberruss on January 30, 2015, 09:36:33 pm


We also chatted about how extreme 'normal' Audaxing distances seem to others, and then how Steve's effort is an order of magnitude greater than that. I mentioned that Audaxing and Steve characterise a no-nonsense stoic "just get on with it" approach and she wondered whether Steve's own modest phlegmatic attitude might make it even harder for people to appreciate just how big a challenge this really is.


I know that Steve isn’t doing this for the publicity but it will be interesting to see how media publicity for this challenge continues through the year. It’s such an enormous and lengthy challenge, I suspect it doesn’t sit easily with the media’s usual appetite for instant results and quick fix answers. When I’ve mentioned it to (non-cycling friends), they’ve generally seemed to find the scale of the challenge difficult to comprehend.  Besides being generally awe-struck and comparing it to how far they think they could drive in a year, I guess it’s pretty hard for most people to understand quite how difficult it is to cycle these distance on a daily basis – it just doesn’t sit easily with  a one off 30 mile ride or almost any other kind of physical/mental challenge they’ve come across. Conversely, I think Steve’s challenge is interesting to Audaxers, and anyone who’s cycled 200 miles in a day, precisely because they do have some idea of how difficult it is to ride these distances, even for one day.


Good analysis.
Title: Re: Publicity
Post by: Jaded on January 30, 2015, 10:10:38 pm


We also chatted about how extreme 'normal' Audaxing distances seem to others, and then how Steve's effort is an order of magnitude greater than that. I mentioned that Audaxing and Steve characterise a no-nonsense stoic "just get on with it" approach and she wondered whether Steve's own modest phlegmatic attitude might make it even harder for people to appreciate just how big a challenge this really is.


I know that Steve isn’t doing this for the publicity but it will be interesting to see how media publicity for this challenge continues through the year. It’s such an enormous and lengthy challenge, I suspect it doesn’t sit easily with the media’s usual appetite for instant results and quick fix answers. When I’ve mentioned it to (non-cycling friends), they’ve generally seemed to find the scale of the challenge difficult to comprehend.  Besides being generally awe-struck and comparing it to how far they think they could drive in a year, I guess it’s pretty hard for most people to understand quite how difficult it is to cycle these distance on a daily basis – it just doesn’t sit easily with  a one off 30 mile ride or almost any other kind of physical/mental challenge they’ve come across. Conversely, I think Steve’s challenge is interesting to Audaxers, and anyone who’s cycled 200 miles in a day, precisely because they do have some idea of how difficult it is to ride these distances, even for one day.


Good analysis.

Weird quoting there.
Title: Re: Publicity
Post by: ianrauk on January 31, 2015, 11:56:40 am
There's a piece on Steve in the latest issue of Cycling Plus
Title: Re: Publicity
Post by: Hillbilly on January 31, 2015, 04:38:28 pm
And a tweet.
Title: Re: Publicity
Post by: Hummers on February 04, 2015, 10:55:01 am
Sorry if this has been covered before but I have contacted the local rag and they are asking questions about what Steve is doing.

I don't want to contradict what has already been said so wondered if there is a resource that has already covered off what I guess are routine questions. Such as:

•   Why has Steven decided to take on the challenge?
•   Is he raising money for a charity?
•   How long has he been cycling for?
•   What does his family feel about this?

Cheers.
Title: Re: Publicity
Post by: LittleWheelsandBig on February 04, 2015, 11:17:08 am
It might be worthwhile contacting one of the PR folk on his team, such as ElliptEGO OTP.
Title: Re: Publicity
Post by: Hummers on February 04, 2015, 11:19:30 am
It might be worthwhile contacting one of the PR folk on his team, such as ElliptEGO OTP.

Cheers Dave.

H
Title: Re: Publicity
Post by: Exit Stage Left on February 04, 2015, 05:32:08 pm
I'm doing a bit of part-time work for a local firewood supplier, and today we had a tall, thin, bloke with a beard in a flash Merc van, wanting 20 bags of hardwood. I recognised him as a local cyclist, and told him about Steve's ride. I also asked the usual questions. Was he getting out much in this cold weather? 'Not before 11, because of the ice', was the reply. What plans did he have for the coming season? 'The opposite of your mate; the Hour Record'.

Sir Bradley seemed impressed that Steve was attempting such a feat in this country. When I told him about the 205 miles a day, it didn't seem to compute, as he wondered if that was the weekly figure.
Title: Re: Publicity
Post by: mattc on February 04, 2015, 05:42:14 pm
I'm doing a bit of part-time work for a local firewood supplier, and today we had a tall, thin, bloke with a beard in a flash Merc van, wanting 20 bags of hardwood. I recognised him as a local cyclist, and told him about Steve's ride. I also asked the usual questions. Was he getting out much in this cold weather? 'Not before 11, because of the ice', was the reply. What plans did he have for the coming season? 'The opposite of your mate; the Hour Record'.

Sir Bradley seemed impressed that Steve was attempting such a feat in this country. When I told him about the 205 miles a day, it didn't seem to compute, as he wondered if that was the weekly figure.
Lovely :)

(and as you tend to a lot more name-dropping than fibbing,  I'm inclined to believe it  :-* )
Title: Re: Publicity
Post by: citoyen on February 04, 2015, 05:55:24 pm
Sir Bradley seemed impressed that Steve was attempting such a feat in this country.

"What, he's going out in the rain too?"
Title: Re: Publicity
Post by: Exit Stage Left on February 04, 2015, 06:05:49 pm
The weather is superb around here at the moment, cold but very dry, still, and sunshine all day. It would have been a nice day for a ride between 11 and 3.
Title: Re: Publicity
Post by: mattc on February 04, 2015, 06:08:32 pm
The weather is superb around here at the moment, cold but very dry, still, and sunshine all day. It would have been a nice day for a ride between 11 and 3.
Not a bad way to earn a living. <sigh>
Title: Re: Publicity
Post by: Exit Stage Left on February 04, 2015, 06:22:26 pm
It's forecast the same for a few days.
http://www.yr.no/place/United_Kingdom/England/Leyland_Railway_Station/hour_by_hour.html
Title: Re: Publicity
Post by: sg37409 on February 04, 2015, 10:48:34 pm
I'm doing a bit of part-time work for a local firewood supplier, and today we had a tall, thin, bloke with a beard in a flash Merc van, wanting 20 bags of hardwood. I recognised him as a local cyclist, and told him about Steve's ride. I also asked the usual questions. Was he getting out much in this cold weather? 'Not before 11, because of the ice', was the reply. What plans did he have for the coming season? 'The opposite of your mate; the Hour Record'.

Sir Bradley seemed impressed that Steve was attempting such a feat in this country. When I told him about the 205 miles a day, it didn't seem to compute, as he wondered if that was the weekly figure.

Thought you were talking about salar55 to begin with !
Title: Re: Publicity
Post by: Exit Stage Left on February 05, 2015, 06:55:30 am
Similar van to Ronnie's, but the top-of-the range model. The idea of Brad and Cath as a tandem couple comes to mind. The language would be interesting.
Title: Re: Publicity
Post by: Reg.T on February 06, 2015, 12:12:09 pm
And there's an article on the Guardian website: One man, one bike and a 75-year-old record he’s determined to beat (http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year)
Title: Re: Publicity
Post by: Somnolent on February 06, 2015, 12:35:33 pm
And there's an article on the Guardian website: One man, one bike and a 75-year-old record he’s determined to beat (http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year)

They got the caption wrong on the pic in the RHP.
Abraham tucks into a steak and kidney pie, chips and peas at a pub in Tewkesbury, Gloucestershire.  should read
Abraham tucks into two steak and kidney pies, chips and peas at a pub in Tewkesbury, Gloucestershire as any fule kan C
Title: Re: Publicity
Post by: LittleWheelsandBig on February 06, 2015, 12:41:47 pm
They've also linked Steve's story to Tommy Godwin's obituary, unfortunately the wrong Tommy Godwin. Perhaps somebody should let them know.
Title: Re: Publicity
Post by: Exit Stage Left on February 06, 2015, 12:45:50 pm
At least it wasn't the Irish goalkeeper.
http://en.wikipedia.org/wiki/Tommy_Godwin_(footballer)
Title: Re: Publicity
Post by: jamesld8 on February 06, 2015, 12:47:27 pm
I'm doing a bit of part-time work for a local firewood supplier, and today we had a tall, thin, bloke with a beard in a flash Merc van, wanting 20 bags of hardwood. I recognised him as a local cyclist, and told him about Steve's ride. I also asked the usual questions. Was he getting out much in this cold weather? 'Not before 11, because of the ice', was the reply. What plans did he have for the coming season? 'The opposite of your mate; the Hour Record'.

Sir Bradley seemed impressed that Steve was attempting such a feat in this country. When I told him about the 205 miles a day, it didn't seem to compute, as he wondered if that was the weekly figure.

Brilliant  ;D ;D ;D ;D ;D ;D
Title: Re: Publicity
Post by: citoyen on February 06, 2015, 12:48:37 pm
They got the caption wrong on the pic in the RHP.

And the headline - it's three bikes, not one.

Nitpicking aside, it's a great piece. Love the final payoff line.
Title: Re: Publicity
Post by: mrcharly-YHT on February 06, 2015, 12:57:02 pm
great article.
don't read the comments
Title: Re: Publicity
Post by: Mr Larrington on February 06, 2015, 01:47:15 pm
No, do read the comments.  Then seek out that Jayen clown and ["Medieval punishment recommendation removed on legal advice" - Ed.]
Title: Re: Publicity
Post by: Climberruss on February 06, 2015, 02:23:24 pm
They've also linked Steve's story to Tommy Godwin's obituary, unfortunately the wrong Tommy Godwin. Perhaps somebody should let them know.

And got the mileage wrong by a thousand miles!
Title: Re: Publicity
Post by: red marley on February 06, 2015, 02:25:43 pm
They've also linked Steve's story to Tommy Godwin's obituary, unfortunately the wrong Tommy Godwin. Perhaps somebody should let them know.

They have been informed and the obit has now been removed.
Title: Re: Publicity
Post by: geraldc on February 06, 2015, 02:45:15 pm
I love the fact they mentioned the tooth extraction incident. I always preferred the story about the abscess and the incident with a sink, but the Guardian is a family newspaper
Title: Re: Publicity
Post by: red marley on February 06, 2015, 02:46:37 pm
They've also linked Steve's story to Tommy Godwin's obituary, unfortunately the wrong Tommy Godwin. Perhaps somebody should let them know.

They have been informed and the obit has now been removed.

Also informed them of the 76,065 error, which has now been corrected.

Interactive journalism eh?
Title: Re: Publicity
Post by: Hummers on February 06, 2015, 02:53:36 pm
And there's an article on the Guardian website: One man, one bike and a 75-year-old record he’s determined to beat (http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year)

A cracking article that Reg.  :thumbsup:

I'll send a copy to the local rag too.

H
Title: Re: Publicity
Post by: LittleWheelsandBig on February 06, 2015, 02:57:44 pm
They've also linked Steve's story to Tommy Godwin's obituary, unfortunately the wrong Tommy Godwin. Perhaps somebody should let them know.

They have been informed and the obit has now been removed.

Thanks, I was hoping you'd make the connection.
Title: Re: Publicity
Post by: DavidS on February 06, 2015, 03:25:45 pm
I ask him what had finally made him do it, and he says, modestly: “Well, I had a year off work.”
“But you asked for the year off work, right?”
“Well, yes.”

Inestimable logic. This is a masterly way to deal with the question "but why, why are you doing it?"
Title: Re: Publicity
Post by: Mr Larrington on February 06, 2015, 03:45:03 pm
As Springer said when he lifted for Pluto, "because it's there" :P
Title: Re: Publicity
Post by: mattc on February 06, 2015, 05:37:09 pm
I ask him what had finally made him do it, and he says, modestly: “Well, I had a year off work.”
“But you asked for the year off work, right?”
“Well, yes.”

Inestimable logic. This is a masterly way to deal with the question "but why, why are you doing it?"
Thank god I'd just finished my cup of tea. That's just perfect.
Title: Re: Publicity
Post by: Von Broad on February 06, 2015, 06:30:43 pm
I loved reading that. She writes funny.
And great comment by TG at the end.
Title: Re: Publicity
Post by: mattc on February 06, 2015, 06:59:58 pm
I loved reading that. She writes funny.
And great comment by TG at the end.
There's also a great reply to the troll's comment:

Adrian Lawson  [to: jayen] 5h ago

Something useful like trolling articles about extraordinary human endeavour with meaningless comments?
Steve isn't listening to you, he isn't going to be stopping because of your opinion, and he looks set to become a cycling legend.
That's what this article is about.

 :thumbsup:
Title: Re: Publicity
Post by: Wowbagger on February 06, 2015, 07:31:48 pm
He's wrong on one count: Steve already is a cycling legend.
Title: Re: Publicity
Post by: TGS on February 06, 2015, 07:46:55 pm
Great article. Rather than posting here wouldn't it be more productive to explain it to millions of guardian readers one or two uninitiated people by posting over there?

Quote from: TGS [url=http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year#comment-47201580
http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year#comment-47201580[/url]]
Regarding the comments below concerning the "community". It already exists, and when the challenge is over it will go back to doing what it did before - long distance cycling! The "community" is a disparate bunch, geographically and most probably socially, with a common interest - supporting Steve in this incredible endeavour.

Steve was described in the article as being a modest man. This is indeed so. But he has also supported and encouraged many others to achieve what they hitherto thought was impossible. In my case my first 600Km audax in a little under 40 hours and a 376 mile 24hr TT. But he has done this for many years, and for many people. Do not underestimate the positive karma that he has amassed over the years. Have a look at the list of financial donors on his website.

The community is huge, and he deserves all the support he is getting. I am obviously biased, but as the year progresses this challenge will gain momentum and IMO start to capture the public's imagination.
Title: Re: Publicity
Post by: Oaky on February 07, 2015, 03:48:52 am
Apologies if it's already been linked - good writeup in Strava's blog pages :-

http://blog.strava.com/steven-abrahams-year-long-time-trial-9390/

Particularly liking the weapons grade 1000 yard stare picture.

Title: Re: Publicity
Post by: mattc on February 07, 2015, 06:56:43 am
Rather than posting here wouldn't it be more productive to explain it to millions of guardian readers one or two uninitiated people by posting over there?

http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year#comment-47201580 (http://www.theguardian.com/lifeandstyle/2015/feb/06/bike-record-steve-abraham-longest-distance-cycle-year#comment-47201580)
No need; looks like you've done the job perfectly Andy :thumbsup:
Title: Re: Publicity
Post by: tonyh on February 07, 2015, 08:57:40 am
Yes, excellent job, TGS!

Title: Re: Publicity
Post by: red marley on February 07, 2015, 02:16:54 pm
For those who like to read their articles on paper, Zoe's profile of Steve is on p.14 of today's Saturday Guardian.
Title: Re: Publicity
Post by: loadsabikes on February 07, 2015, 02:20:52 pm
Good to see it prominently displayed in a national daily.
A good exposure for sponsors too.
Title: Re: Publicity
Post by: TGS on February 07, 2015, 02:22:06 pm
For those who like to read their articles on paper .....
Not usually, but I'll be making an exception for this  :)

Isn't it about time for some more TV coverage?
Title: Re: Publicity
Post by: Wowbagger on February 07, 2015, 03:59:07 pm
"It's 5.30 am and time for Cycling Today, for live coverage of Battling British Boy Steve "Teethgrinder" Abraham and his attempt on the record set by the other Battling British Boy, Tommy "4-gears" Godwin. We'll be with you all the way through to stumps, which will be all Steve will have left after the frostbite suffered in North Yorkshire last month. First, Steve's thoughts on farmyard manure marketing strategies."

breaks off into Lilliburlero followed by the shipping forecast

Oh sorry, that was radio.
Title: Re: Publicity
Post by: Vince on February 07, 2015, 04:34:19 pm
14th March. Steve rides to Manchester, to get an hour slot riding around the Manchester Velodrome as part of the next Revolutions event, then cycles home again.
(click to show/hide)
Title: Re: Publicity
Post by: Karla on February 08, 2015, 10:30:57 pm
"It's 5.30 am and time for Cycling Today, for live coverage of Battling British Boy Steve "Teethgrinder" Abraham and his attempt on the record set by the other Battling British Boy, Tommy "4-gears" Godwin. We'll be with you all the way through to stumps, which will be all Steve will have left after the frostbite suffered in North Yorkshire last month. First, Steve's thoughts on farmyard manure marketing strategies."

breaks off into Lilliburlero followed by the shipping forecast

Oh sorry, that was radio.

... and today on The World Service, where in the world has Steve got to now?
Title: Re: Publicity
Post by: LiamFitz on February 09, 2015, 11:35:41 am
great article.
don't read the comments

There are some right miserable people around aren't there?!  Who has the time or the energy to post snide comments on an article that was generally positive and life affirming?

Liam
Title: Re: Publicity
Post by: Datameister on February 09, 2015, 01:26:41 pm
There are some right miserable people around aren't there?!  Who has the time or the energy to post snide comments on an article that was generally positive and life affirming?

Liam

I'm guessing someone who generally isn't
Title: Re: Publicity
Post by: jackt on February 09, 2015, 03:20:03 pm
Steve will be on The Bike Show today at 4.30pm on Resonance FM. That's 104.4fm on your FM radio in central London, or via the internet stream or the Radio Player app.

http://resonancefm.com/listen

It's quite an in depth interview, recorded on the eve of his attempt.

However, the podcast version will have 20 minutes or so more stuff than could fit into the half hour broadcast slot (including Dave Barter on the history of the year record), so you could wait for that to appear, midweek sometime.
Title: Re: Publicity
Post by: citoyen on February 09, 2015, 03:32:02 pm
Nice one, Jack.  :thumbsup:
Title: Re: Publicity
Post by: menthel on February 09, 2015, 03:40:26 pm
Steve will be on The Bike Show today at 4.30pm on Resonance FM. That's 104.4fm on your FM radio in central London, or via the internet stream or the Radio Player app.

http://resonancefm.com/listen

It's quite an in depth interview, recorded on the eve of his attempt.

However, the podcast version will have 20 minutes or so more stuff than could fit into the half hour broadcast slot (including Dave Barter on the history of the year record), so you could wait for that to appear, midweek sometime.

Excellent news! I always look forward to the time when a new episode of the bike show pops up on my podcasts app!
Title: Re: Publicity
Post by: Jurek on February 09, 2015, 04:59:52 pm
That was rather good!
Title: Re: Publicity
Post by: Nuncio on February 09, 2015, 07:53:06 pm
I was wondering when this was due to be broadcast after listening today to last week's very interesting Julian Sayarer one during a very pleasant calm, bright commute home along Welsh lanes. I'll try and hold out to when the podcast appears.
Title: Re: Publicity
Post by: citoyen on February 10, 2015, 11:29:47 pm
A wee teaser preview of the next issue of BikesEtc, on sale next week...

(http://i88.photobucket.com/albums/k170/smutchin/steve_zpscyzl04na.jpg)
Title: Re: Publicity
Post by: Deano on February 10, 2015, 11:33:12 pm
That's fantastic. I love the sausage graphic.

I assume the Marathon Man reference isn't accidental?

https://m.youtube.com/watch?v=kzw1_2b-I7A

(Best not to watch if you don't like dentists)
Title: Re: Publicity
Post by: Canardly on February 10, 2015, 11:33:12 pm
 ;D ;D :thumbsup: :thumbsup:
Title: Re: Publicity
Post by: citoyen on February 10, 2015, 11:36:52 pm
Deano, I have to confess that the Marathon Man reference is entirely coincidental, but I know exactly what you're referring to without clicking the link.
Title: Re: Publicity
Post by: Deano on February 10, 2015, 11:46:10 pm
Happy coincidence, then :) I'll look out for the mag.
Title: Re: Publicity
Post by: Wowbagger on February 11, 2015, 12:02:33 am
Is it safe?

Not according to the Guinness Book of Records.
Title: Re: Publicity
Post by: Deano on February 11, 2015, 12:04:43 am
Wow, even Wow got that reference ;)
Title: Re: Publicity
Post by: Wowbagger on February 11, 2015, 12:10:53 am
And without clicking the link. I've seen the film, but not for many years. Whilst trying to explain the reference to Dez, I have to confess to getting my old Nazi films confused. I was thinking also of the Odessa File, with David McCallum.
Title: Re: Publicity
Post by: Mr Larrington on February 11, 2015, 12:45:52 am
As opposed to the more commonly-shown version of "The Odessa File" starring Jens Voigt Jon Voight.
Title: Re: Publicity
Post by: Nuncio on February 11, 2015, 07:34:09 am
Steve will be on The Bike Show today at 4.30pm on Resonance FM. That's 104.4fm on your FM radio in central London, or via the internet stream or the Radio Player app.

http://resonancefm.com/listen

It's quite an in depth interview, recorded on the eve of his attempt.

However, the podcast version will have 20 minutes or so more stuff than could fit into the half hour broadcast slot (including Dave Barter on the history of the year record), so you could wait for that to appear, midweek sometime.

The podcast is now available, and I'd highly recommend it. Good work Jack.
Title: Re: Publicity
Post by: Ningishzidda on February 11, 2015, 07:46:08 am
http://www.pistonheads.com/gassing/topic.asp?h=0&f=174&t=1472508&i=20&mid=0&nmt=
Title: Re: Publicity
Post by: jackt on February 11, 2015, 08:46:46 am
Steve on The Bike Show here:

http://thebikeshow.net/a-year-on-two-wheels/
Title: Re: Publicity
Post by: Rainmaker on February 11, 2015, 09:34:53 am
Just listened to the podcast, very balanced interview IMO and Steve came across very well.   Well worth spending an hour listening to it and thanks to "Menthel" and others for posting the links.

When is "The Bike Show" normally broadcast for the benefit of we who do not live in the metropolis?
Title: Re: Publicity
Post by: Sio2111 on February 11, 2015, 07:56:28 pm
Just listened to the podcast, very balanced interview IMO and Steve came across very well.   Well worth spending an hour listening to it and thanks to "Menthel" and others for posting the links.

When is "The Bike Show" normally broadcast for the benefit of we who do not live in the metropolis?

+1 thought podcast was fab. Steve sounded more relaxed that on other interviews. I do hope they do another show later in the year :)
Title: Re: Publicity
Post by: Jaded on February 11, 2015, 08:04:53 pm
If there is another interview before the ride finishes, there won't be anything like an hour's worth of material, unless he is interviewed over several days. When awake riding time is of utmost importance and when off the bike it is either eating or sleeping.
Title: Re: Publicity
Post by: Sio2111 on February 11, 2015, 08:10:30 pm
I didn't mean another hour with Steve. I appreciate time off the bike will be very precious. I thought the interview with the guy writing the book was interesting too. I was more thinking about seeing it as another forum to discuss Steve and Kurt's different strategies etc.
Title: Re: Publicity
Post by: Jaded on February 11, 2015, 08:20:01 pm
Yes, that's going to be fascinating!
Title: Re: Publicity
Post by: jackt on February 11, 2015, 10:58:14 pm
If there is another interview before the ride finishes, there won't be anything like an hour's worth of material, unless he is interviewed over several days. When awake riding time is of utmost importance and when off the bike it is either eating or sleeping.

Steve and I discussed this and since I've done a lot of 'rolling interviews' over the past decade for The Bike Show ( http://thebikeshow.net/rolling_interviews/ ), we didn't rule out the possibility. Steve said he was planning to be riding at a pace that allowed him to converse verbally, whether he'll want to when it comes to it, we'll see. Probably more likely earlier in the day. So it's a possibility, at the very least. On the other hand I don't think there'll be a need for such an extended interview next time, it'd be more to capture the flavour of the ride, to put the listener there with Steve, to find out how he's feeling.

Glad to hear you've enjoyed this week's show. Now, I just have to figure out a way to get myself to Florida to check out the competition!
Title: Re: Publicity
Post by: Von Broad on February 11, 2015, 11:16:51 pm
Glad to hear you've enjoyed this week's show.

Yes, I enjoyed it too.

What leap from the page for me was Steve's sense of forever needing the next challenge. Never content to sit on his distance laurels like some of us [points finger at self!] events and achievements are very soon history for him. What lies ahead is the next stage - as he describes it himself. And so very clearly for Steve, this is the next stage in his long distance career, it's not some quick cobbled-together scheme on the back of a fag packet kind of activity, it's all part of a very steady progression that began years and years ago.....ever since he was a kid by the sounds of it.
Many of us pointed our bikes at the beginning of the long distance path, many of us have ridden it, and nearly all of us, sooner or later, get to a point were we're content to go no further. The loops stop presenting themselves as appealing challenges to leap through. It's an individual thing. Genes, propensities, disposition, interest, call it what you will. Steve is a long, long way from that point yet.

Fascinating stuff.
Title: Re: Publicity
Post by: 3peaker on February 12, 2015, 12:13:14 am
Steve on The Bike Show here:

http://thebikeshow.net/a-year-on-two-wheels/

Brilliant report on the whole picture. Well-balanced and full of respect for the cycling community. Steve's love of Audax and his gratefulness of the support of the Audax family is clear. We owe it to him to ensure he succeeds. It is a true privilege to know Steve and to have ridden with him in the past and to have helped him achieve the cycling that is enabling him to be where he is now.

This is a big story that will soon hit the imagination of an unbelieving public.
Title: Re: Publicity
Post by: Climberruss on February 12, 2015, 07:31:18 am

This is a big story that will soon hit the imagination of an unbelieving public.

I think you are correct. The level of interest amongst the cycling community is still increasing. Blogs form around the world copied and linked to from here are testament to a growing worldwide interest. I believe there will be a tipping point when the wider public (hopefully on both sides of the pond) will buy into what potentially is a modern day epic contest between the two protagonists. I keep thinking of Scott / Admunson.
Title: Re: Publicity
Post by: Hummers on February 12, 2015, 08:26:26 am
+1

There has been a sure but steady stream of either people talking on the train "Have you heard about that bloke trying to break the world cycling record...." and people who know me remarking that they have seen the articles in the press.

It will take off, I am sure.

H
Title: Re: Publicity
Post by: Rainmaker on February 12, 2015, 09:00:33 am

Posted by: Climberruss Today at 07:31:18 AM »

I think you are correct. The level of interest amongst the cycling community is still increasing. Blogs form around the world copied and linked to from here are testament to a growing worldwide interest. I believe there will be a tipping point when the wider public (hopefully on both sides of the pond) will buy into what potentially is a modern day epic contest between the two protagonists. I keep thinking of Scott / Admunson.

Rainmaker Re: Into the unknown  Reply #5 on: January 25, 2015, 09:45:37 AM »

Notwithstanding the result, what about Scott -v- Amundsen "race" to the South Pole?

I'm pleased someone else has made the comparison, Steve epitomises the qualities of rugged determination to overcome all adversities that made Scott a hero to the British public even though he failed in his attempt to be the first to the south pole.    Perhaps "Tarsan's" alleged possible use of recumbents could be compared with Amundson's use of dogs?
Title: Re: Publicity
Post by: menthel on February 12, 2015, 09:28:22 am
Steve on The Bike Show here:

http://thebikeshow.net/a-year-on-two-wheels/

Lovely listen, thanks. In fact I had two episodes to catch up on and it made my train journey into work a lot easier (one day a week that I don't cycle so I like to have something good to listen to!).

Steve sounded very happy with his plan and it was nice to hear about it in his own words- having never met the man its nice to put a voice and personality to the face and the feat!

Was also good to hear Daave's perspective as well, I am co-incidentally reading his book at the moment. My wife bought it for me for Christmas, I think she thinks I have a cycling problem...

Go Steve! ;)
Title: Re: Publicity
Post by: offcumden on February 12, 2015, 09:29:59 am
Perhaps "Tarsan's" alleged possible use of recumbents could be compared with Amundson's use of dogs?

I thought it was not simply 'alleged' and 'possible'. Haven't I seen video clips of him on a 2-wheeled recumbent - presumably filmed during the attempt?

The two protagonists may be following the same rule book but in terms of weather, terrain and equipment they might as well be on different planets . . . or continents.
Title: Re: Publicity
Post by: Karla on February 12, 2015, 10:16:24 am
Steve gets a post on Tejvan Pettinger's blog, 'Cycling Uphill' (http://cyclinguphill.com/steve-abraham-record-monthly-mileage/).
Tejvan is a previous national hillclimb champion, so more used to short distances than the stuff Steve's doing!
Title: Re: Publicity
Post by: DavidS on February 12, 2015, 12:47:06 pm
I listened to the podcast on my (very slow) run home - perfect inspiration for not stopping!

Just one question though - there seemed to be some question towars the end of the podcast as to whether Steve's year of cycling and the the record attempt could be considered, or treated, as "cycle sport".  To be honest , I'm not quite sure what "cycle sport" means but I would have thought a challenge such as this is exactly what the sport of cycling is about - a racing challenge, epic by any endurance standards, motivated by a love of cycling and the cycling legends of the past.  Or am I missing something?

D
Title: Re: Publicity
Post by: citoyen on February 12, 2015, 01:26:39 pm
AIUI Jack was asking the question in the context of how the record attempt is covered by the media, viz. would the cycling press (specifically the likes of Cycle Sport, Procycling, Cycling Weekly) cover it in the same way they cover more traditional kinds of racing. In which case the answer is clearly no, it isn't "sport" in that sense.

Note also that the Guardian piece appeared in its "lifestyle" section rather than its sport section.
Title: Re: Publicity
Post by: Citizenfish on February 12, 2015, 01:54:17 pm
Just one question though - there seemed to be some question towars the end of the podcast as to whether Steve's year of cycling and the the record attempt could be considered, or treated, as "cycle sport".  To be honest , I'm not quite sure what "cycle sport" means but I would have thought a challenge such as this is exactly what the sport of cycling is about - a racing challenge, epic by any endurance standards, motivated by a love of cycling and the cycling legends of the past.  Or am I missing something?

Jack caught me out with that question. I had not really given it much thought and I hope my answer on the podcast came across as me not thinking it was "sport". I was trying to say that I didn't care if the sporting world besmirched it as the attempt  captures the imagination of sporting and non-sporting cyclists alike. However, there is no doubt that Abraham vs Searvogel vs Godwin is sport ;-)

Dave
Title: Re: Publicity
Post by: DavidS on February 12, 2015, 02:00:10 pm
Many thanks for clarifying.  It's interesting how the media handles subjects which don't fall into mainstream, usually professional, sports.  Sometimes I find themost interesting sporting stories are in the lifestyle sections.
Title: Re: Publicity
Post by: jackt on February 12, 2015, 02:00:45 pm
AIUI Jack was asking the question in the context of how the record attempt is covered by the media, viz. would the cycling press (specifically the likes of Cycle Sport, Procycling, Cycling Weekly) cover it in the same way they cover more traditional kinds of racing. In which case the answer is clearly no, it isn't "sport" in that sense.

That's right. We can definitely expect some in brief coverage in Cycling Weekly and the like - to be honest they have a job to do filling the space each week - but FWIW I have pitched the idea of a longer feature looking at the titanic tussle between Steve and Kurt, and the whole subject of ultra endurance competitions, to the two leading 'long form' cycle sport publications in the UK (I won't name them but you can guess). Editors of both gave the same reply: it's an interesting story but not 'pro' enough for them. I do see their point, but actually I think this is a much bigger canvas for a story than sport - it's about human endeavour, extraordinary motivation, a truly epic trial against adversity, but also something very amateur, bizarre and niche, which kind of amplifies it all, in my mind at least. The year record is a whole lot weirder than riding the Tour de France, climbing Everest or getting to the South Pole. And that just makes it all the more interesting.
Title: Re: Publicity
Post by: Ningishzidda on February 12, 2015, 02:39:35 pm
Look at what the dictionary says.

sport
/spɔːt/
noun
1. An activity involving physical exertion and skill in which an individual or team competes against another or others for entertainment.
 

Bang on.
Title: Re: Publicity
Post by: Hummers on February 12, 2015, 08:18:25 pm
AIUI Jack was asking the question in the context of how the record attempt is covered by the media, viz. would the cycling press (specifically the likes of Cycle Sport, Procycling, Cycling Weekly) cover it in the same way they cover more traditional kinds of racing. In which case the answer is clearly no, it isn't "sport" in that sense.

That's right. We can definitely expect some in brief coverage in Cycling Weekly and the like - to be honest they have a job to do filling the space each week - but FWIW I have pitched the idea of a longer feature looking at the titanic tussle between Steve and Kurt, and the whole subject of ultra endurance competitions, to the two leading 'long form' cycle sport publications in the UK (I won't name them but you can guess). Editors of both gave the same reply: it's an interesting story but not 'pro' enough for them. I do see their point, but actually I think this is a much bigger canvas for a story than sport - it's about human endeavour, extraordinary motivation, a truly epic trial against adversity, but also something very amateur, bizarre and niche, which kind of amplifies it all, in my mind at least. The year record is a whole lot weirder than riding the Tour de France, climbing Everest or getting to the South Pole. And that just makes it all the more interesting.

And sausages.

Don't forget the sausages.

H
Title: Re: Publicity
Post by: jackt on February 12, 2015, 09:07:11 pm

And sausages.

Don't forget the sausages.

H

Good point. Maybe I should be pitching this to food magazines instead. Sausage Weekly?
Title: Re: Publicity
Post by: Hummers on February 12, 2015, 09:44:27 pm

And sausages.

Don't forget the sausages.

H

Good point. Maybe I should be pitching this to food magazines instead. Sausage Weekly?

The Sausage Digest  :smug:

H
Title: Re: Publicity
Post by: Exit Stage Left on February 12, 2015, 09:50:28 pm
The biggest circulation magazines are the supermarket freebies. Steve's palate is bound to become bit jaded. How many calories a day is he consuming? Is Tarzan still 'Lovin It?'
A 'Food on the Move' article would be quite good. I've always favoured Morrisons as the best supermarket cafe.
Title: Re: Publicity
Post by: jackt on February 12, 2015, 10:00:58 pm
Given all the sausage talk, it's worth remembering that Tommy Godwin was a lifelong vegetarian - apparently he gave up eating meat after a stint working in a pie factory. I'm guessing Steve has never worked in a sausage factory.
Title: Re: Publicity
Post by: Exit Stage Left on February 12, 2015, 10:34:53 pm
Given all the sausage talk, it's worth remembering that Tommy Godwin was a lifelong vegetarian - apparently he gave up eating meat after a stint working in a pie factory. I'm guessing Steve has never worked in a sausage factory.

Quite how you can be a lifelong vegetarian and have given up meat is beyond me.
Title: Re: Publicity
Post by: offcumden on February 12, 2015, 10:36:16 pm
Born-again vegetarian?
Title: Re: Publicity
Post by: Canardly on February 12, 2015, 10:44:25 pm
Re podcast. Cant find a CWGC record for a Bernard Bennett casualty that fits Bernard's birth year of 1918. There are only a handful for WW2 in any event.
Title: Re: Publicity
Post by: Wowbagger on February 12, 2015, 11:02:41 pm
The biggest circulation magazines are the supermarket freebies. Steve's palate is bound to become bit jaded. How many calories a day is he consuming? Is Tarzan still 'Lovin It?'
A 'Food on the Move' article would be quite good. I've always favoured Morrisons as the best supermarket cafe.

He didn't eat him when he stayed with him, did he?  :o
Title: Re: Publicity
Post by: Exit Stage Left on February 13, 2015, 06:56:43 am
I'd have thought that the regional TV programmes might be interested in Steve. It was a BBC Midlands programme that brought the two Tommys to the public attention again.
https://www.youtube.com/watch?v=88uK8E9yyec
Title: Re: Publicity
Post by: Nuncio on February 13, 2015, 07:43:24 am
Given all the sausage talk, it's worth remembering that Tommy Godwin was a lifelong vegetarian
And Walter Greaves was vegetarian from the age of 20, if Wikipedia is to be believed.
Title: Re: Publicity
Post by: Climberruss on February 13, 2015, 08:06:16 am
I'd have thought that the regional TV programmes might be interested in Steve. It was a BBC Midlands programme that brought the two Tommys to the public attention again.
https://www.youtube.com/watch?v=88uK8E9yyec

It might be worth contacting the makers of this film with a view to a follow up. I think there is a good story in what Steve is doing. The notion of a transatlantic "competition" adds massively to its potential mass market appeal.
Title: Re: Publicity
Post by: Salvatore on February 13, 2015, 12:03:00 pm
Just listened to the podcast - excellent stuff.

A footnote to the story of hallucinations during the wet cold night on the A19 on the 1993 LEL - Steve (or 'that curly-haired youngster on the Moulton', as he was known then) says he saw people (some naked) at the side of the road cheering him on.

My memory of that stretch of road (apart from the cold and the wet) is riding with Ann and Bernard Dawes somewhere just south of Thirsk, and seeing two red lights in the murkiness ahead. One was steady, but the other was moving up and down in a gentle rhythm, as if the rider were playing with a fancy LED-equipped yo-yo. I gradually became mesmerised by these lights. Bernard soon identified the rider, but only when we got much closer did I realise that Steve had an LED attached to the back of his shoe.

Fast forward 20 years to LEL 2013, it's not long after daybreak, and I'm dragging myself along the B7076 between Gretna and Lockerbie with Frenchman Bruno. Steve comes flying past on his orange Moulton, fumbles in the pocket of his baggy shorts and, pausing only look over his shoulder with a huge grin, demonstrates his yo-yoing skills as he disappears into the distance. Cue laughter and bemused Bruno.



Title: Re: Publicity
Post by: Nuncio on February 13, 2015, 01:20:26 pm
Just listened to the podcast - excellent stuff.

A footnote to the story of hallucinations during the wet cold night on the A19 on the 1993 LEL - Steve (or 'that curly-haired youngster on the Moulton', as he was known then) says he saw people (some naked) at the side of the road cheering him on.

My memory of that stretch of road (apart from the cold and the wet) is riding with Ann and Bernard Dawes somewhere just south of Thirsk, and seeing two red lights in the murkiness ahead. One was steady, but the other was moving up and down in a gentle rhythm, as if the rider were playing with a fancy LED-equipped yo-yo. I gradually became mesmerised by these lights. Bernard soon identified the rider, but only when we got much closer did I realise that Steve had an LED attached to the back of his shoe.

Fast forward 20 years to LEL 2013, it's not long after daybreak, and I'm dragging myself along the B7076 between Gretna and Lockerbie with Frenchman Bruno. Steve comes flying past on his orange Moulton, fumbles in the pocket of his baggy shorts and, pausing only look over his shoulder with a huge grin, demonstrates his yo-yoing skills as he disappears into the distance. Cue laughter and bemused Bruno.

Another example of his remarkable preparedness and attention to detail.  And sense of humour.
Title: Re: Publicity
Post by: Oaky on February 13, 2015, 02:21:09 pm
I finally listened to the bike show podcast whilst traveling home from the US yesterday.

What a fantastic program!  :thumbsup:
Title: Re: Publicity
Post by: andyoxon on February 16, 2015, 10:13:43 am
I wonder if Premier Inn, has been approached for sponsorship of Steve -  all you can eat breakfasts etc?  That would be pretty good...  :)

Steve's Feb 14 post.  https://yacf.co.uk/forum/index.php?topic=88252.msg1813419#msg1813419
Title: Re: Publicity
Post by: Grandad on February 18, 2015, 06:38:49 pm
Just a thought.

 Later on when the media start to take a serious interest in Steve's ride they will probably film him riding. By then it will hopefully be lovely summer days and give no indication of the conditions that Steve faced in these early months.

Would it be an idea for someone to film a typical current day - up in the dark, riding into the sunset and then more hours in the dark - to be  given to the media production so that it represents the true magnitude of the ride. 
Title: Re: Publicity
Post by: TGS on February 18, 2015, 07:15:55 pm
I'd be up for filming him for a day. Although Exit Stage Left is the film man OTP.

Anyway, this is ridiculous. I can't understand why he isn't all over the news. We should lobby the press. I've just sent this to C4 news

Quote from: TGS
Good Evening

on New Years Eve, if I recall correctly, you ran a story about Steve Abraham from Milton Keynes and his attempt to break Tommy Godwin's 1939 record for the most miles cycled in a year. This is an inspirational story that deserves regular coverage.

Up until last night, 17th Feb, Steve was over 1600 miles ahead of where Tommy was on the same date in 1939, and also ahead of his own target, having covered over 9000 miles (yes 9000!) so far since new year's day. On a Bike.

May I suggest that this is worth a weekly, 30 second (minimum), "how far has Steve gone" spot on C4 news?

​Thanks for your consideration​
Title: Re: Publicity
Post by: Hummers on February 18, 2015, 07:38:05 pm
The Portsmouth News have agreed to cover his visit to Hummers Holt.  :thumbsup:

H
Title: Re: Publicity
Post by: mattc on February 18, 2015, 08:05:16 pm
Just a thought.

 Later on when the media start to take a serious interest in Steve's ride they will probably film him riding. By then it will hopefully be lovely summer days and give no indication of the conditions that Steve faced in these early months.

Would it be an idea for someone to film a typical current day - up in the dark, riding into the sunset and then more hours in the dark - to be  given to the media production so that it represents the true magnitude of the ride.
Good idea ... but bear in mind that dark in Feb looks exactly like dark in July on telly.

Some snow footage would be ideal! (Not sure I should cross my fingers for more snow this year ...  :-\  )
Title: Re: Publicity
Post by: Wowbagger on February 18, 2015, 09:40:22 pm
I'd be up for filming him for a day. Although Exit Stage Left is the film man OTP.

Anyway, this is ridiculous. I can't understand why he isn't all over the news. We should lobby the press. I've just sent this to C4 news

Quote from: TGS
Good Evening

on New Years Eve, if I recall correctly, you ran a story about Steve Abraham from Milton Keynes and his attempt to break Tommy Godwin's 1939 record for the most miles cycled in a year. This is an inspirational story that deserves regular coverage.

Up until last night, 17th Feb, Steve was over 1600 miles ahead of where Tommy was on the same date in 1939, and also ahead of his own target, having covered over 9000 miles (yes 9000!) so far since new year's day. On a Bike.

May I suggest that this is worth a weekly, 30 second (minimum), "how far has Steve gone" spot on C4 news?

​Thanks for your consideration​

Tell them he's running for UKIP.
Title: Re: Publicity
Post by: red marley on February 18, 2015, 09:51:16 pm
Just a thought.

 Later on when the media start to take a serious interest in Steve's ride they will probably film him riding. By then it will hopefully be lovely summer days and give no indication of the conditions that Steve faced in these early months.

Would it be an idea for someone to film a typical current day - up in the dark, riding into the sunset and then more hours in the dark - to be  given to the media production so that it represents the true magnitude of the ride.
Good idea ... but bear in mind that dark in Feb looks exactly like dark in July on telly.

Some snow footage would be ideal! (Not sure I should cross my fingers for more snow this year ...  :-\  )

And when things get really interesting, it will be winter again.
Title: Re: Publicity
Post by: Ningishzidda on February 19, 2015, 12:49:26 pm
Dunno what's more gruelling.
Riding in the cold wrapped in jerseys, or carrying a gallon of fluid on a blazing hot day???
Title: Re: Publicity
Post by: tonyh on February 19, 2015, 01:26:20 pm
The one you're currently doing is always much more gruelling!
Title: Re: Publicity
Post by: 3peaker on February 19, 2015, 05:22:28 pm
I wonder if Premier Inn, has been approached for sponsorship of Steve -  all you can eat breakfasts etc?  That would be pretty good...  :)

Steve's Feb 14 post.  https://yacf.co.uk/forum/index.php?topic=88252.msg1813419#msg1813419

What about JD Wetherspoon.
I sent this to their Customer Relations Dept.

Dear Sirs
You may not be aware that one of our AudaxUK cyclists, Steven Abraham, is 6weeks into an attempt at the World Record for cycling in a calendar year. The record of 75,065miles was set in 1939 by Tommy Godwin. Steven is ahead of Tommy’s schedule. If you go to Steven’s website “oneyeartimetrial”, all will be explained. Fundamentally, Steven, having given up his job, is relying on sponsorship; many have supported with equipment and donations. Within AudaxUK, many of his cycling friends have set up Standing Orders to help fund his year.
Within cycling, I and many Audax colleagues regularly use JD Wetherspoon as a source of excellent well-priced sustenance. Steven is aware of many branches and I know he is using them to fuel his journey. As a further means of sponsorship, we are invited to meet Steven en route and ‘buy’ his food. Of course that relies on knowing where he is routed and catching him – not an easy task, although his live tracker helps.
Steven is at a point in his attempt when the media is beginning to appreciate his determination. As a favourite eating venue, I was wondering if Wetherspoon’s would consider supporting/sponsoring Steven. The publicity payback would be considerable and I can assure you that AudaxUK riders would provide continuing custom, in recognition of your support of Steven.
I ask that you contact Steven’s support team should you wish to help in this endeavour.
Regards
Stephen Poulton, Cheltenham, Tel No

Perhaps they never sent it to the MD.

Anyone with a better input to JDW. Worth a serious punt?


Title: Re: Publicity
Post by: Kim on February 19, 2015, 05:52:21 pm
"PS. Don't tell the UMCA." ?   ;D

 :thumbsup:
Title: Re: Publicity
Post by: Pale Rider on February 20, 2015, 02:14:48 am
I wonder if Premier Inn, has been approached for sponsorship of Steve -  all you can eat breakfasts etc?  That would be pretty good...  :)

Steve's Feb 14 post.  https://yacf.co.uk/forum/index.php?topic=88252.msg1813419#msg1813419

What about JD Wetherspoon.
I sent this to their Customer Relations Dept.

Dear Sirs
You may not be aware that one of our AudaxUK cyclists, Steven Abraham, is 6weeks into an attempt at the World Record for cycling in a calendar year. The record of 75,065miles was set in 1939 by Tommy Godwin. Steven is ahead of Tommy’s schedule. If you go to Steven’s website “oneyeartimetrial”, all will be explained. Fundamentally, Steven, having given up his job, is relying on sponsorship; many have supported with equipment and donations. Within AudaxUK, many of his cycling friends have set up Standing Orders to help fund his year.
Within cycling, I and many Audax colleagues regularly use JD Wetherspoon as a source of excellent well-priced sustenance. Steven is aware of many branches and I know he is using them to fuel his journey. As a further means of sponsorship, we are invited to meet Steven en route and ‘buy’ his food. Of course that relies on knowing where he is routed and catching him – not an easy task, although his live tracker helps.
Steven is at a point in his attempt when the media is beginning to appreciate his determination. As a favourite eating venue, I was wondering if Wetherspoon’s would consider supporting/sponsoring Steven. The publicity payback would be considerable and I can assure you that AudaxUK riders would provide continuing custom, in recognition of your support of Steven.
I ask that you contact Steven’s support team should you wish to help in this endeavour.
Regards
Stephen Poulton, Cheltenham, Tel No

Perhaps they never sent it to the MD.

Anyone with a better input to JDW. Worth a serious punt?

Your communication should be passed on, but the guy you need to contact is Eddie Gershon.

He's done the publicity for 'spoons since Tim Martin started the business.

http://www.eddiegershon.com/
Title: Re: Publicity
Post by: 3peaker on February 20, 2015, 10:33:33 am
See 236 Above: Just re-directed to Eddie Gerston:
Eddie Gershon

I have been given your address as a possible means of alerting the JD Wetherspoon organisation of a cycling challenge that might appeal to them as an opportunity for sponsorship and publicity. I wrote this to the Customer Services section of the JDW website and wonder if my request for it to be forwarded to the MD was understood and acted upon. My interest in this is to ensure that Steven, having committed himself to this massive undertaking, receives whatever assistance he can in his bid. In 50 days to 19 Feb Steven has achieved 9393 miles. I attach pics of Steve I took on 1 Jan in Bicester. I release my copyright of these images if used to support sponsorship for Steven.

Addressed to be forwarded to the MD JD Wetherspoon: As 236 above.

Might work?
Title: Re: Publicity
Post by: citoyen on February 20, 2015, 11:15:49 am
Tbh, it's a bit wordy. You want to get to the point quicker, viz: "Hi Eddie, can I interest you in a great PR opportunity for Wetherspoons? My friend Steve is attempting to cycle over 80,000 miles in 2015 and has already covered nearly 10,000 miles since the 1st of January, often stopping en route at Wetherspoons pubs for your excellent value lunches. He has given up his job and his life savings to make this attempt, so any support he receives is very gratefully received. With that in mind, would you be interested in sponsoring him? Steve has a following of thousands on social media - not just fellow cyclists - so it would be great publicity for you. More info at oneyeartimetrial.org. Yours etc." Also the stuff about releasing copyright of your pictures sounds a bit pompous.

In any case, it might be more effective to let Steve's official team handle PR. They seem to know what they're doing.
Title: Re: Publicity
Post by: geraldc on February 20, 2015, 11:36:10 am
http://road.cc/content/news/143511-steven-abraham%E2%80%99s-raleigh-sojourn-year-record-bike

http://road.cc/content/news/143474-steve-abrahams-crew-chief-calls-comments-ridiculous-kurt-searvogel-throws-down

The flame war is certainly raising attention
Title: Re: Publicity
Post by: geraldc on February 20, 2015, 05:44:56 pm
Looking at how Road.cc is going about it, it seems that they like the HAMR story as it's attracting comments on their page and facebook page. There was a story, then a story about the comments on this story.
To attract publicity we may have to look at black arts of social media manipulation, anyone puts a story on the web, everyone pile on and leave good comments, resulting in more coverage...

It's going to be based on stuff like sharing articles on facebook, retweeting and commenting.
Title: Re: Publicity
Post by: andyoxon on February 20, 2015, 06:28:00 pm
Steve is piling on the Strava followers.  He's just reached 13000, which is now more than Alex Dowsett of Movistar team & winner of TT championships.   :thumbsup:

Go Steve!
Title: Re: Publicity
Post by: 3peaker on February 20, 2015, 06:46:35 pm
Tbh, it's a bit wordy. You want to get to the point quicker, viz: "Hi Eddie, can I interest you in a great PR opportunity for Wetherspoons? My friend Steve is attempting to cycle over 80,000 miles in 2015 and has already covered nearly 10,000 miles since the 1st of January, often stopping en route at Wetherspoons pubs for your excellent value lunches. He has given up his job and his life savings to make this attempt, so any support he receives is very gratefully received. With that in mind, would you be interested in sponsoring him? Steve has a following of thousands on social media - not just fellow cyclists - so it would be great publicity for you. More info at oneyeartimetrial.org. Yours etc." Also the stuff about releasing copyright of your pictures sounds a bit pompous.

In any case, it might be more effective to let Steve's official team handle PR. They seem to know what they're doing.

Can only apologise for being a bit too starchy - must be my military staff training and writing myriad staff letters. That said, I have had an immediate and +ve reply from EddieG, who advises he does freelance work for JDW. He will forward (probably has by now!) my notes to the appropriate 'higher exec' within JDW. Watch this space!
Title: Re: Publicity
Post by: mattc on February 20, 2015, 07:03:06 pm
Looking at how Road.cc is going about it, it seems that they like the HAMR story as it's attracting comments on their page and facebook page. There was a story, then a story about the comments on this story.
To attract publicity we may have to look at black arts of social media manipulation, anyone puts a story on the web, everyone pile on and leave good comments, resulting in more coverage...

It's going to be based on stuff like sharing articles on facebook, retweeting and commenting.
I think that depends on what sort of publicity you want,  and why you want it.
The above suggests an approach that only cares about clicks. How do Ch4 News items,  Guardian and Telegraph columns count on that measure?

If all you want is coverage, you could get Steve to shove Sportive riders into ditches. Or trail a burning Stars-n-Stripes behind him.
Title: Re: Publicity
Post by: Jaded on February 20, 2015, 07:12:00 pm
What you need is people to send in stories. People that know journalists should court them.

Remember that this becomes a more interesting story as either the year end and/or the previous total being beaten is reached.

I'm telling most people I know about the attempt and a number of them now watch his progress on his web page. That effect will grow over the year too.
Title: Re: Publicity
Post by: citoyen on February 20, 2015, 07:16:14 pm
Can only apologise...

Absolutely nothing to apologise for! My comments were meant constructively so I hope that's how they came across. In any case, if you've already had a positive response, job done. Good work!
Title: Re: Publicity
Post by: geraldc on February 20, 2015, 07:18:09 pm
I know they look at the stats regarding most shared, and most commented on articles, when looking at follow up stories. If you look at article on Steve in the Guardian, it's been shared 2780 times, far more than any other article in the cycling section.
Title: Re: Publicity
Post by: 3peaker on February 20, 2015, 10:17:04 pm
Can only apologise...

Absolutely nothing to apologise for! My comments were meant constructively so I hope that's how they came across. In any case, if you've already had a positive response, job done. Good work!

 They were; just a different style. What matters is that we are all thinking of Steve's welfare and helping in any way we see suits the occasion. Even remotely, I feel part of Steve's TeamAUK. Once the public appreciates what is happening !!!!!!!, they will all be jumping on the bandwagon. Note, Raleigh only came to help TommyG in May39 and then gained ALL the credit.
Title: Re: Publicity
Post by: Rainmaker on February 27, 2015, 09:19:30 am
I am not a member of Steve's support team, apart from a bit of financial support, so I am not aware of how much publicity is desired.   But I suggest that support from the general cycling community would be a good thing, to this end has any consideration been given to producing posters/flyers to be distributed in local cycle shops.   There is a big upsurge in cycling in this area, West Yorkshire, but I would imagine that the majority of these "new" cyclists are not aware of this historic effort.
Title: Re: Publicity
Post by: Nuncio on March 02, 2015, 08:24:37 am
Steve was mentioned both on the Spokesmen podcast and Jack's Bicycle Show, where he asked Michael Hutchinson what he thought about his efforts (suitably impressed). No mention of Kurt.
Title: Re: Publicity
Post by: Fidgetbuzz on March 02, 2015, 11:37:20 am
I am not a member of Steve's support team, apart from a bit of financial support, so I am not aware of how much publicity is desired.   But I suggest that support from the general cycling community would be a good thing, to this end has any consideration been given to producing posters/flyers to be distributed in local cycle shops.   There is a big upsurge in cycling in this area, West Yorkshire, but I would imagine that the majority of these "new" cyclists are not aware of this historic effort.

I think the snag here is that the team are all volunteers -- most of them with jobs  -- so they do have time constraints -- at the moment we are not desperate to raise more financial support ( although support from those who are already aware of the immense effort that Steve is making is always welcome) - so reaching all these "new" cyclists may well not achieve much in terms of helping Steve.
Title: Re: Publicity
Post by: LiamFitz on March 06, 2015, 02:36:47 pm
FWIW... the media coverage has a challenge in that in order to cover the story, journalists like to find a new angle on it.  The Guardian piece was excellent and said much that was to be said about Steve's understated modesty and character.  That means that few journalists will want to repeat or rewrite the same story.

We could follow MattC's very feasible idea of Steve becoming an avenging angel visiting suffering on a segment of the population (I vote for people who snuffle on trains) or doing something to vary the rhythm of what he is doing.  But the question to ask is what purpose you want publicity to serve. 

Naturally this is Steve's call.

If it's about raising awareness of long distance riding perhaps we could get bike shops to arrange a ride with Steve for their locals or some such.  Perhaps, as Steve gets further into the ride, there's a strong regional story in here as well...

As someone who worked in PR in the past I would be inclined to ask the sponsors what they are hoping to put into the pot.  Raleigh's PR agency should be delighted to have an opportunity like this to work on for example. 

However, it takes time and effort to set this stuff up and, as I see it, the volunteers around Steve are flat out keeping him on the road...

Liam

Title: Re: Publicity
Post by: trekker12 on March 06, 2015, 02:46:00 pm
  Raleigh's PR agency should be delighted to have an opportunity like this to work on for example. 


And yet there's no mention of him on Raleigh's news page of their website. I don't follow Facebook or Twitter so can't comment if Raleigh's PR people are commenting there but I would have thought some comment on the website would be worthwhile.
Title: Re: Publicity
Post by: aoxomoxoa on March 06, 2015, 02:51:47 pm
  Raleigh's PR agency should be delighted to have an opportunity like this to work on for example. 


And yet there's no mention of him on Raleigh's news page of their website. I don't follow Facebook or Twitter so can't comment if Raleigh's PR people are commenting there but I would have thought some comment on the website would be worthwhile.

Maybe they're waiting to see how their bikes hold up, or how Steve holds up for that matter.
Title: Re: Publicity
Post by: Jaded on March 06, 2015, 03:15:23 pm
Yes, it is more of a story when the record is broken.
Title: Re: Publicity
Post by: red marley on March 12, 2015, 11:58:51 pm
I gave a public lecture yesterday (@ City Unrulyversity (http://unruly.co/about-us/#city-unrulyversity)) on Telling Stories with Data Visualization. Much of it was based on Steve, Kurt and the history of the OYTT.
Title: Re: Publicity
Post by: sizbut on March 13, 2015, 12:45:51 am
Unless I'm missing something, with only 72 days gone (just less than a fifth) and a lot lot more to go, publicity is not an urgency to a rider who's main need is to be allowed to quietly get on with the simple schedule of riding each day.

If there is any urgent need (funds, practical support, etc) that would best be done through already obviously involved and likely supportive communities such as this. Otherwise the likelyhood is a pressure for daily distractions to anything other than distance.

Publicity is best left till towards the end when the target is done/near done.
Title: Re: Publicity
Post by: Hummers on March 15, 2015, 10:46:16 am
In your opinion...

I have contacted three local schools and the local press about Steve's imminent visit to Pompey.

None of the schools will actually see him but the inspiration came from Crinklylions work with school children in her neck of the woods.

H
Title: Re: Publicity
Post by: Jaded on March 15, 2015, 10:54:20 am
Well, the story I gave the local media was designed to raise awareness and also to prepare them for when he returns later in the year. At which point he will be very close to the old record. I'm thinking maybe a heat map of his rides, a quick interview and maybe some people cheering when he arrives.

The journalist wanted to know how he was getting on when I saw her this week. I'm pretty sure Steve is going to get good coverage when he comes back, which is what one of the aims was.

There isn't anyone I've spoken to in the town that has said negative things about this challenge.

Hummers is on target with what he is doing, I think.
Title: Re: Publicity
Post by: CrinklyLion on March 15, 2015, 11:01:00 am
That was mostly about having a good story to 'hang' a lesson on, rather than gaining publicity for Steve though!

My particular thought was that we could only do something that made no requirements whatsoever of Steve or his team.  So I'd actually had the cards for a couple of weeks, and was watching the hosts calendar to see who he was going to be staying with that I could send them to where it wouldn't be an unreasonable expectation to open an envelope and stick them on the table so Steve could look at them if he had time while drinking a cuppa/eating his tea.  Then it turned out that the CrinklyTable would do the job nicely :)

The kids were fascinated by the story - particularly when they realised that I'd actually met and gone for a bike ride with Steve.
Title: Re: Publicity
Post by: Hummers on March 15, 2015, 12:22:49 pm
That was mostly about having a good story to 'hang' a lesson on, rather than gaining publicity for Steve though!

My particular thought was that we could only do something that made no requirements whatsoever of Steve or his team.  So I'd actually had the cards for a couple of weeks, and was watching the hosts calendar to see who he was going to be staying with that I could send them to where it wouldn't be an unreasonable expectation to open an envelope and stick them on the table so Steve could look at them if he had time while drinking a cuppa/eating his tea.  Then it turned out that the CrinklyTable would do the job nicely :)

The kids were fascinated by the story - particularly when they realised that I'd actually met and gone for a bike ride with Steve.

I am reminded of a 15 year old lad when he heard about Tommy Godwin's record:

Quote
"It captivated and almost scared me when I first heard about the record as a 15-year old," says Abraham, as he answers my questions between stolen mouthfuls of dinner after a typically long day spent in the saddle. "I didn't know who Tommy Godwin was, or who had done this incredible world record ride at the time, but I became fascinated by it and started to wonder if I could do it myself one day."

H
Title: Re: Publicity
Post by: Wowbagger on March 15, 2015, 02:50:24 pm
I went to a Green Party fund-raising curry last night and the host and a mate of his, both cyclists, were aware of Steve and his exploits, and were mightily impressed that I had met and ridden with him.
Title: Re: Publicity
Post by: Ruthie on March 15, 2015, 05:24:40 pm
A cycling patient of mine last week had heard of Steve, and was most impressed that I'd met him.
Title: Re: Publicity
Post by: Nuncio on March 15, 2015, 07:52:22 pm
I don't know him well enough to refer to him (to my interested workplace colleagues) as a 'friend', so he's just 'a cycling acquaintance I once slept with in a Travelodge', and that seems enough to impress them.
Title: Re: Publicity
Post by: Jaded on March 15, 2015, 08:20:19 pm
 ;D
Title: Re: Publicity
Post by: Jabba on March 15, 2015, 09:18:01 pm
Publicity is best left till towards the end when the target is done/near done.

I think Steve should be getting all the publicity he can for this spectacular ride, after all without others to shout his praises who will. And stuff like this is so fleeting today............... anyone remember a certain Ben Rockett and his amazing feat of endurance recently?
Title: Re: Publicity
Post by: Wobbly on March 17, 2015, 06:28:04 am
Any idea what the result of the Brooks' photo-shoot was?
Title: Re: Publicity
Post by: Climberruss on March 17, 2015, 07:42:43 am
Re: Generating interest in Marsh Gibbon
I was perusing FB this am and there are quite a few pages dedicated to groups in MG (School, Church etc).
We could bombard send them with info about Steve in order to generate organic interest i.e. post links to Steve's page / Strava / YACF etc
Title: Re: Publicity
Post by: michaelo on March 17, 2015, 09:32:28 am
Steve should forget his sausages one day ;)
http://www.bbc.co.uk/news/uk-england-somerset-31906447 (http://www.bbc.co.uk/news/uk-england-somerset-31906447)
Title: Re: Publicity
Post by: Wowbagger on March 17, 2015, 09:57:18 am
He should have gone to Carradice.

"For he on honeydew hath fed
And drunk the milk of Carradice".

Doesn't work, really, does it?
Title: Re: Publicity
Post by: geraldc on March 17, 2015, 10:17:36 am
http://www.theguardian.com/lifeandstyle/2015/mar/17/why-are-people-flocking-to-wetherspoons-for-breakfast

Surely they're all just copying TG
Title: Re: Publicity
Post by: Jack_P (Burlycross) on March 18, 2015, 12:32:34 pm
Steves Team should sign Teethgrinder up for this, I mean we can't have an American on top of that table can we, and Steve should end up with some nice merino kit for his epic miles  :P how many of those sub prizes could he win?

http://www.velobici.cc/classics-challenge-2015-62-w.asp

The Strava admin just need to register then add Steve to the Velobici group on Strava

current full leader board is here:

http://veloviewer.com/challenges/vbscc2015

Title: Re: Publicity
Post by: LittleWheelsandBig on March 18, 2015, 08:23:16 pm
Of course, he won't be able to wear them until 2016 but he should rack up the necessary distance in a week.
Title: Re: Publicity
Post by: clarion on March 27, 2015, 04:27:06 pm
Got Cycling World through the door this morning.  There's a familiar figure in read interviewed. :thumbsup:
Title: Re: Publicity
Post by: Canardly on March 27, 2015, 09:50:58 pm
The bells, the bells...........
Title: Re: Publicity
Post by: Wobbly on March 27, 2015, 11:06:09 pm
....they made me deaf.
Title: Re: Publicity
Post by: Salvatore on March 29, 2015, 06:02:53 pm
Daily Mirror.  (http://www.mirror.co.uk/news/weird-news/meet-cyclist-bidding-ride-75000-5420065#ICID=sharebar_twitter)

Unfortunately for some reason they've misplaced it in the 'weird news' section.
Title: Re: Publicity
Post by: 3peaker on March 29, 2015, 09:12:48 pm
"Steve has been fortunate in ­avoiding any real injuries so far with only a brief knee problem in the first few weeks."

Well that is what the Mirror Article says. Fate is ever thus!
Title: Re: Publicity
Post by: geraldc on March 30, 2015, 08:29:08 pm
http://road.cc/content/news/147179-steve-abraham-decide-year-record-attempt-coming-days-after-yesterdays-crash

Warning re comments, features magic hat talk  :facepalm:
Title: Re: Publicity
Post by: nuttycyclist on March 30, 2015, 09:56:50 pm
http://road.cc/content/news/147179-steve-abraham-decide-year-record-attempt-coming-days-after-yesterdays-crash

Warning re comments, features magic hat talk  :facepalm:

It's ok, somebody beat me to my initial thought/response.    "Broken Ankle!"     (It really does amuse me how people think magic hats can prevent this type of injury)
Title: Re: Publicity
Post by: Peter on March 30, 2015, 10:03:27 pm
We are as guilty of ill-thought out responses as anyone else: the commenter was referring to the accompanying picture.  We know that Steve happens to be wearing a helmet for this attempt.  The commenter did not link Steve's not wearing a helmet to his ankle injury and I think you'd have tyo work pretty hard (or not work at all) to infer it.

Peter
Title: Re: Publicity
Post by: La Tortue on March 31, 2015, 02:39:42 am
Thank you Steve for reviving this challenge that was thought to be unreachable.  You aren't there yet but have shown it can be done.  Hoping for a speedy recover and at some point see you finish the job.
https://teammooseisloose.wordpress.com/ (https://teammooseisloose.wordpress.com/)
Title: Re: Publicity
Post by: Ningishzidda on March 31, 2015, 06:46:14 am
Do you mean the Flash Advert at the top of the page?

Couldn't read anything in the text about magic hats?

What puzzles me is how his ankle got broke if he was in Wellingtons?
Title: Re: Publicity
Post by: road-runner on March 31, 2015, 07:55:18 am
What puzzles me is how his ankle got broke if he was in Wellingtons?

I think it's Wellington, singular. He was only wearing one.
Title: Re: Publicity
Post by: Ningishzidda on March 31, 2015, 05:45:59 pm
Wouldn't it be weird if the moped rider's name was Arthur Wellesley.
Title: Re: Publicity
Post by: Canardly on March 31, 2015, 06:21:20 pm
I can think of a few names for the moped rider.
Title: Re: Publicity
Post by: macnark on March 31, 2015, 06:32:21 pm
Thank you Steve for reviving this challenge that was thought to be unreachable.  You aren't there yet but have shown it can be done you can do it.  Hoping for a speedy recover and at some point see you finish the job.
https://teammooseisloose.wordpress.com/ (https://teammooseisloose.wordpress.com/)

+1  :thumbsup:
Just a little editation  to reflect Steve's ability - not a criticism or pick!
Title: Re: Publicity
Post by: La Tortue on March 31, 2015, 09:38:23 pm
Thank you Steve for reviving this challenge that was thought to be unreachable.  You aren't there yet but have shown it can be done you can do it.  Hoping for a speedy recover and at some point see you finish the job.
https://teammooseisloose.wordpress.com/ (https://teammooseisloose.wordpress.com/)

+1  :thumbsup:
Just a little editation  to reflect Steve's ability - not a criticism or pick!
Thanks for the assist, thats what I was trying to say.
Title: Re: Publicity
Post by: jackt on April 04, 2015, 09:15:25 am
Yesterday evening I had a brief chat with Steve on the phone for The Bike Show:

http://thebikeshow.net/put-me-back-on-the-trike/
Title: Re: Publicity
Post by: geraldc on April 04, 2015, 12:22:12 pm
Thank you. Really enjoyed that episode.
Title: Re: Publicity
Post by: tonyh on April 07, 2015, 02:18:54 pm
Yesterday evening I had a brief chat with Steve on the phone for The Bike Show:

http://thebikeshow.net/put-me-back-on-the-trike/

Many thanks - both you and Steve were excellent!
Title: Re: Publicity
Post by: simonp on April 07, 2015, 02:50:22 pm
Loved the personal messages that had been recorded. Really nice touch.
Title: Re: Publicity
Post by: Hummers on April 07, 2015, 03:53:25 pm
Daily Mirror.  (http://www.mirror.co.uk/news/weird-news/meet-cyclist-bidding-ride-75000-5420065#ICID=sharebar_twitter)

Unfortunately for some reason they've misplaced it in the 'weird news' section.

That's not a bad article. Steve wasn't sure how it had gone but I'd say it's pretty complimentary.

H
Title: Re: Publicity
Post by: michaelo on April 08, 2015, 08:09:28 pm
GCN still tracking Steve on their weekly youtube programme  :thumbsup:
Title: Re: Publicity
Post by: LittleWheelsandBig on April 16, 2015, 07:15:43 pm
http://velonews.competitor.com/2015/04/news/two-men-race-to-beat-76-year-old-mileage-record_365664
Title: Re: Publicity
Post by: mcshroom on May 08, 2015, 07:48:01 pm
Steve was interviewed last night on BeSpoke on BBC Radio Five Live:-
http://www.bbc.co.uk/programmes/b05sxm3r#auto

(58 minutes on)
Title: Re: Publicity
Post by: Wobbly on May 08, 2015, 09:02:45 pm
What did he say?
Title: Re: Publicity
Post by: mcshroom on May 08, 2015, 09:10:31 pm
Explained how he was hit from behind by the moped and what he did immediately after, talked about the trike and that he still thinks he can beat the record on this attempt.

He mentioned the doctors were allowing him to try walking on the foot again, and that, although the foot's still not right, he's going to be back riding the upright bike in the next few days.
Title: Re: Publicity
Post by: LEE on May 13, 2015, 09:48:33 am
Steve was interviewed last night on BeSpoke on BBC Radio Five Live:-
http://www.bbc.co.uk/programmes/b05sxm3r#auto

(58 minutes on)

 ;D I can definitely confirm that is Steve being interviewed.
Title: Re: Publicity
Post by: Derek on May 20, 2015, 09:29:46 pm
Piece about Steve in one of the local MK papers the MKNews

http://www.mkweb.co.uk/CYCLING-Quest-cycle-75-000-miles-year-hits-major/story-26529729-detail/story.html (http://www.mkweb.co.uk/CYCLING-Quest-cycle-75-000-miles-year-hits-major/story-26529729-detail/story.html)

They describe the incident with the moped as a collision

Derek
Title: Re: Publicity
Post by: Gabrielle260 on May 20, 2015, 11:41:50 pm
Very easy to see the MK News won't win awards for the quality of its journalism; "he succumbed to the nearest hospital" and other examples of poor use of English.
Mind you, to be fair, there are thousands of examples every day just as bad so MK News is not on it's Todd!
Title: Re: Publicity
Post by: Pale Rider on May 21, 2015, 01:01:51 pm
Very easy to see the MK News won't win awards for the quality of its journalism; "he succumbed to the nearest hospital" and other examples of poor use of English.
Mind you, to be fair, there are thousands of examples every day just as bad so MK News is not on it's Todd!

Quite, not least those who do not know the difference between it's and its.

http://www.its-not-its.info/

Or those who do not know how to spell tod when using the colloquial meaning.

It comes from a jockey, Tod Sloan, who died alone and in poverty.

Strictly, it is rhyming slang: on your Tod Sloan - alone.

Shortened to: on your tod.

One could argue whether the t in tod should be upper case, but it is certainly not Todd with two ds.

The slang form is a contraction of the name Todhunter.

http://www.worldwidewords.org/qa/qa-tod1.htm

Title: Re: Publicity
Post by: Gabrielle260 on May 21, 2015, 08:32:21 pm
Guilty as charged!
Although you didn't read the whole article in the link - as an Aussie I was referring to Tod Malone.
Title: Re: Publicity
Post by: mattc on May 21, 2015, 11:15:28 pm
Very easy to see the MK News won't win awards for the quality of its journalism; "he succumbed to the nearest hospital" and other examples of poor use of English.
Mind you, to be fair, there are thousands of examples every day just as bad so MK News is not on it's Todd!

Quite, not least those who do not know the difference between it's and its.

http://www.its-not-its.info/

Or those who do not know how to spell tod when using the colloquial meaning.


How about the difference between a social media post, and a professional piece of journalism? Hmm?
Title: Re: Publicity
Post by: Nuncio on June 30, 2015, 07:35:10 pm
Apologies if this has been posted elsewhere.
http://www.bicycling.com/culture/people/these-two-cyclists-will-ride-150000-miles-year (http://www.bicycling.com/culture/people/these-two-cyclists-will-ride-150000-miles-year)

A few inaccuracies but some interesting insights: although it was speculated I'm not sure Kurt has previously confirmed that he was keeping a beady eye on Steve's mileage and doing a bit more.
Title: Re: Publicity
Post by: red marley on August 11, 2015, 02:16:12 pm
From Steve's Facebook page:

Quote
We need YOUR help...

Many of us have filmed Steve at various events - or just on the road - during his various rides this year. Due to popular demand, we have decided we will begin to collect and collate various video clips and interviews taken of Steve during his One Year Time Trial, so that they can potentially be used in a documentary film about this incredible challenge.

Details will be given shortly of what we are doing with the film, as we do not yet have a film maker officially commissioned to work on this project. However, if you know someone who might be interested in the making of such a film (and can demonstrate the capability to work commercially on a project like this) please ask them to contact Idai on media@oneyeartimetrial.org.uk with more details.

In the meantime, please feel free to film or interview Steve if you should happen meet him on the road - or at an event. As always, we ask that his timings and schedules be respected first and foremost (and if he's in a rush he should not be held up for interviews and video clips). But if you can catch him at an opportune time for a quick chat on camera we would love you to do so. If you do so, please feel free to ask him any questions you like (within the bounds of decency) when you interview him - and make sure the picture and sound quality is decent. Then get the footage across to us!

More information to follow shortly....
Title: Re: Publicity
Post by: Wobbly on August 11, 2015, 09:38:35 pm
Eh? WhyTF have they only posted this on Facebook? Not even an email to the OYTT email list. It goes without saying that it's not even on the OYTT web site.
Title: Re: Publicity
Post by: Mr Larrington on August 11, 2015, 10:16:22 pm
Number of communiqués received from mailing list since January 1st: 1 ???
Title: Re: Publicity
Post by: TimC on August 11, 2015, 11:25:50 pm
Great idea - but many, many of us have given Steve's campaign all sorts of ways to contact us through contributing, yet the first place I see this is thanks to Jo's link from Facebook? I'm sorry, but this really isn't demonstrative of a well-run PR campaign.
Title: Re: Publicity
Post by: citoyen on August 11, 2015, 11:45:03 pm
The bit in the new Arrivée was lifted from the previous announcement on Facebook. I felt it was important to put something in the mag, for the benefit of those members not on social media, but it was on my own initiative and I sourced the picture myself. I would have liked to do more but didn't have time.

Time and resources are always going to be a problem for a campaign run by volunteers.
Title: Re: Publicity
Post by: mattc on August 12, 2015, 06:39:32 am
The bit in the new Arrivée was lifted from the previous announcement on Facebook. I felt it was important to put something in the mag, for the benefit of those members not on social media, but it was on my own initiative and I sourced the picture myself. I would have liked to do more but didn't have time.

Time and resources are always going to be a problem for a campaign run by volunteers.
Good work!

I think this sums up the nature of Steve's campaign - it is very much a crowd-sourced thing, with a few key volunteers who are a million miles from full-time.

So while Kurt has 1 full-time (paid AND dedicated) helper, keen to provide regular social media updates;
Steve has "us lot";  between us we support him and get the information around (e.g. jo's graphing and the Arrivee coverage). Can someone show me what analysis Alicia has put online? ;-)

The last week has again highlighted the patchy & frustrating nature of Team Steve's PR; but remind yourselves: does any of that stuff
actually help him ride the bike 205 miles-per-day?

Its the least important thing his team does for him. What _we_ want isnt important; 
ask not what Steve can do for you ...
Title: Re: Publicity
Post by: jsabine on August 12, 2015, 11:27:39 am
The last week has again highlighted the patchy & frustrating nature of Team Steve's PR; but remind yourselves: does any of that stuff
actually help him ride the bike 205 miles-per-day?

Directly, of course not: an email newsletter or a video link doesn't turn his pedals.

Indirectly, I'd say yes. Better communications and publicity help engender support and a sense of community, so there's going to be a warmer, fuzzier, more supportive feeling any time TG looks in here or on facebook (in turn leading to an unquantifiable and probably small psychological boost), and likely to be more offers of practical support (cash, accommodation and the like).

And it would help reduce people bitching here, which is a negative (again, unquantifiable and small, but still ...).
Title: Re: Publicity
Post by: mattc on August 12, 2015, 12:25:01 pm
And it would help reduce people bitching here, which is a negative (again, unquantifiable and small, but still ...).
Nobody is making you bitch on here. Certainly not Steve.

Of course some people like bitching.

I wonder - how much Social Media Fuzzy Warm Feeling did it take to motivate jo to create his graphs?
How much did it take to get Alicia off the couch?
Title: Re: Publicity
Post by: Ningishzidda on August 12, 2015, 12:55:25 pm
It’s a bit like Manchester United FC telling the fans they can stay at home and watch the games on Youtube when there’s manutd.com, let alone a stadium that seats 75,000 people.

Can Steve’s team put news on the WEBSITE, and maybe tell us where Steve will be so we can go out and cheer.

The songs the crowd sing don’t win football matches ???

No?? Its called ‘Home advantage’ and Steve hasn’t got any.
Title: Re: Publicity
Post by: TimC on August 12, 2015, 12:56:14 pm
Matt, you're right of course; the team are volunteers and their time is limited, and we're all grateful that they give whatever they can. I know you think I and others are just whingers! But there is a need (I think) for fairly frequent communication to the wider world of what Steve is doing. Yes, those of us who frequent YACF can follow Jo's excellent analyses and maybe use the tracker site (though that's getting harder and harder to see clearly!), but some stuff can be automated to be disseminated via Facebook and the like - it was suggested the other day that Steve's Strava data was shared to FB (it can be sent to Twitter too). That's easy to set up and needs no ongoing input, and is likely to generate shares beyond the immediate followers, many of whom aren't in the YACF inner circle. These shares, in turn, may be picked up by the cycling websites and the wider press, and can generate publicity (and possibly more money!) with no effort from the volunteer team whatsover other than making two selections in Steve's Strava account! That, surely, has to be worth doing?
Title: Re: Publicity
Post by: mattc on August 12, 2015, 07:25:30 pm
Matt, you're right of course;
Finally, a sensible post!   :P

But seriously; yes Tim, I'm sure it could be improved. I remember the halcyon days in January when folks would post positive suggestions, (and occasionally actually OFFERS OF HELP!) by the bucketful. All good stuff.
Have a look back at the first pages of THIS THREAD.It started off as a celebration of all the publicity Steve/team were generating. (and they're still popping up in the media, and I mean REAL media )

I just wish peeps would keep some perspective. I think my last post was sufficient in this perspective. But I'd add: from personal experience if I was having a supported crack at the M24 I would swap a million "Social Media Consultants"* for one grumpy bastard like LWAB who would actually contribute something tangible to my performance.

And then of course there are the vocal minority who post ... well ...:
Warning - contains foul ranting:
(click to show/hide)




*(or even real PR people - I know at least one in AUK who'd be a real asset to any company I may one day be CEO for ...
Title: Re: Publicity
Post by: toontra on August 12, 2015, 08:49:14 pm
I just wish peeps would keep some perspective. I think my last post was sufficient in this perspective.

Modesty indeed!  How about living with the fact that others have different opinions to yours for once.

I'm pretty sick of every time someone questions any aspect of Steve's campaign you have to escalate it into some kind of shit-storm.
Title: Re: Publicity
Post by: Fidgetbuzz on August 12, 2015, 10:14:08 pm
My personal feeling ( but do remember that my team role is fairly easy and I am fortunate to have spare time) is that there has been a lack of will in the team to cultivate and nourish the links with supporters. Certainly initially YACF was regarded with deep suspicion -- quite why this attitude existed was completely unclear to me -- failure to understand and appreciate I suspect-- and on at least one occasion I was "severely reprimanded" for posting on here.

The understanding of  YACF has improved over time , but still without recognising that this is the most active group of Steve supporters that exists -  although you will perhaps recall that I could recently ask on here for help for a support vehicle for Steve  -- but the concept of fostering strong links with Steve's most avid supporters is not part of the team's mind set.  A pity, in my opinion -- cos I think you should be kept updated.

there were plans for regular newsletters updating donors on news , information and the future  -- but these  plans have not been turned into reality. Sometimes this was seen as potentially providing inappropriate information which might  help Kurt .  ( My view -- cobblers )

On the other hand - I suspect that you are all aware that Steve himself is a quiet, not very demonstrative, character so that his own plans and ideas are not widely distributed around the team.

Please do not castigate me for trying to give you a feel of the team dynamics -- after all I am just the bean counter.
Title: Re: Publicity
Post by: mattc on August 12, 2015, 10:31:14 pm
I just wish peeps would keep some perspective. I think my last post was sufficient in this perspective.

Modesty indeed!  How about living with the fact that others have different opinions to yours for once.

I'm pretty sick of every time someone questions any aspect of Steve's campaign you have to escalate it into some kind of shit-storm.
I think you under-estimate the number of posts with which I disagree!
There are plenty of interesting opiniions here that add to the debate, yet are very different to mine. Thats all cool and lovely.

Its just that today I finally got fed-up of the increasing pile of bullshit-laden negative posts spewing from certain keyboards. I really ought to remember that its a numbers game - all parts of the internet have irritating noise.

Roll-on PBP- that should provide enough distraction to drown out the noise, and we can all talk about actual long-distance cycling :)
Title: Re: Publicity
Post by: citoyen on August 12, 2015, 10:33:02 pm
Looking back upthread, some people have had unrealistic expectations as to how this would pan out. That's not a criticism, just a reflection of their lack of experience in how publicity works. As someone who has been working in the media for 20 years, give or take, I feel qualified to say that it takes a LOT of work to maintain a high profile and regular media coverage.

Yes, Steve's OYTT bid could be better publicised, but this would require greater resources and expertise, neither of which come cheaply, whether you're counting in time or money.
Title: Re: Publicity
Post by: Jaded on August 12, 2015, 10:36:53 pm
^ wot e said
Title: Re: Publicity
Post by: jsabine on August 13, 2015, 01:21:38 am
And it would help reduce people bitching here, which is a negative (again, unquantifiable and small, but still ...).
Nobody is making you bitch on here. Certainly not Steve.

It might surprise you, Matt, but this is a thread (and a board, actually), where I manage to restrain my natural tendencies. If you can point to anything in the thread which could reasonably be said to be bitching by me, I'll be surprised.
Title: Re: Publicity
Post by: Pale Rider on August 13, 2015, 09:24:15 am

Please do not castigate me for trying to give you a feel of the team dynamics -- after all I am just the bean counter.

Don't under-estimate your importance to the bid.

Counting the beans in this situation requires the appropriate skills and hard work.

One of the reasons I was content to donate was I knew my money would be in safe hands and be spent where I wanted it to be.
 
Title: Re: Publicity
Post by: mattc on August 13, 2015, 11:10:11 am
And it would help reduce people bitching here, which is a negative (again, unquantifiable and small, but still ...).
Nobody is making you bitch on here. Certainly not Steve.

It might surprise you, Matt, but this is a thread (and a board, actually), where I manage to restrain my natural tendencies.
Well good for you :)

Hopefully this emphasises my point - noone is forced into bitching. Some just seem to take every opportunity ...
Title: Re: Publicity
Post by: Marmitegeoff on August 14, 2015, 04:19:40 pm

Please do not castigate me for trying to give you a feel of the team dynamics -- after all I am just the bean counter.

Don't under-estimate your importance to the bid.

Counting the beans in this situation requires the appropriate skills and hard work.

One of the reasons I was content to donate was I knew my money would be in safe hands and be spent where I wanted it to be.
my bold

I was happy to donate before I knew who would be looking after the beans.  When I knew I was even happier.    THANK YOU for taking on the post.
Title: Re: Publicity
Post by: red marley on September 15, 2015, 05:14:44 am
Steve's September interview with Idai...

https://youtu.be/LKIP0wWrrpo
Title: Re: Publicity
Post by: tonyh on September 15, 2015, 07:00:21 am
That's a splendid performance by both of them!
Title: Re: Publicity
Post by: delthebike on September 15, 2015, 07:04:03 am
Steve's September interview with Idai...

https://youtu.be/LKIP0wWrrpo
Idai asked about the averages but Steve didn't know. I've got that info, up to 14 Sept;
Daily Avg.
289.73   kilometres      180.03   Miles         86.77   BPM         
NB: only moving days, zero mile days not included.

GO STEVE!!!   :thumbsup:
Title: Re: Publicity
Post by: Vince on September 15, 2015, 11:35:15 am
What a positive interview.
Title: Re: Publicity
Post by: toontra on September 15, 2015, 11:38:18 am
Excellent stuff!
Title: Re: Publicity
Post by: SoreTween on September 15, 2015, 01:33:13 pm
Nice one Steve, good to see you still smiling.
Nice one Idai, comprehensive :thumbsup:
Nice one Lesley and Andrew too, good to see what you're doing for Steve daynight after night after night.
Title: Re: Publicity
Post by: Shreds on September 15, 2015, 02:22:59 pm
Excellent update, but Idai, let the man eat his meal....I would be troughing it at the end of the day! ;)

Cheers to you both and to the helpers too.
Title: Re: Publicity
Post by: Basil on September 15, 2015, 05:28:41 pm
Thanks Idai.  That was excellent.  You asked all the questions I wanted you to.
Thanks Steve.
Title: Re: Publicity
Post by: TimC on September 15, 2015, 10:28:45 pm
I really enjoyed that - and apologise that Idai had to interrupt Steve's refuelling on our behalf! Thanks to both of you, great stuff!
Title: Re: Publicity
Post by: Arry-R on September 15, 2015, 11:19:02 pm
Steve's September interview with Idai...

https://youtu.be/LKIP0wWrrpo
Idai asked about the averages but Steve didn't know. I've got that info, up to 14 Sept;
Daily Avg.
289.73   kilometres      180.03   Miles         86.77   BPM         
NB: only moving days, zero mile days not included.


GO STEVE!!!   :thumbsup:


can't think where you got those numbers  you are way out
Steve is averaging some 193 mls a day now since restart
and could well catch up lost mls of August during next few weeks


Title: Re: Publicity
Post by: SoreTween on September 16, 2015, 07:32:46 am
can't think where you got those numbers  you are way out
Steve is averaging some 193 mls a day now since restart
and could well catch up lost mls of August during next few weeks
Whole year not just since reboot.
Title: Re: Publicity
Post by: rabbit on September 16, 2015, 09:10:26 am
Oh wow, this is brilliant and EXACTLY what was needed!  Been away with work but am home now and will share the youtube link on my FB page.    :thumbsup:

Great stuff Idai and Steve, really great  :thumbsup: :thumbsup:

Title: Re: Publicity
Post by: Chris S on September 16, 2015, 09:20:34 am
Great work Idai. You do a good interview  :thumbsup:.

Sounds like Steve needs a nutritionist though!
Title: Re: Publicity
Post by: Wowbagger on September 16, 2015, 09:28:18 am
"The thing about PBP is that you don't actually do that much cycling."

 ;D ;D ;D
Title: Re: Publicity
Post by: mcshroom on September 16, 2015, 10:13:21 am
Can I make a suggestion. Not the most important thing, but I like the way I see little updates from Kurt appearing on my Facebook news feed, even if I don't read/watch them. Like on here with the daily threads, would people be prepared to post Steve's Strava upload each day onto Steve's wall and name him in the comment? I'll do this myself when I can, but I'm going to be off touring soon and don't expect good connectivity. It's not much (and turning Auto-share on in his Strava account would do it automatically for no extra work - if the team are reading this), but it would just give a little prompt, jogging people's memories.
Title: Re: Publicity
Post by: Ningishzidda on September 16, 2015, 10:30:46 am
Kurt probably posts on Facebook while he's sat on the john. Using time wisely.  ;D
Title: Re: Publicity
Post by: mattc on September 16, 2015, 12:15:17 pm
Excellent update, but Idai, let the man eat his meal....
I could hardly bear to watch that bit.

I was almost shouting; Will SOMEONE eat that PASTA before it goes cold! Don't just look at it!

( I hope he really likes spag - I'd be ordering pasta in a more manageable shape, if it was to eat after a 200-mile day.)
Title: Re: Publicity
Post by: Chris F.cc on September 16, 2015, 06:58:19 pm
What a positive interview.
Especially Steve's extraordinary statement that the accident may have helped him.
Breathtakingly positive!

BTW My wife commented that it's a shame Changing Rooms is no longer with us.
Steve coming home to find his cycling man cave had been made over would be great TV.
Title: Re: Publicity
Post by: Ian H on September 16, 2015, 07:00:17 pm

BTW My wife commented that it's a shame Changing Rooms is no longer with us.
Steve coming home to find his cycling man cave had been made over would be great TV.

Erm...that is the makeover.  You obviously didn't see it before.
Title: Re: Publicity
Post by: Chris F.cc on September 17, 2015, 11:57:21 am
^ LOL! ;D
Title: Re: Publicity
Post by: delthebike on September 17, 2015, 02:23:50 pm
can't think where you got those numbers  you are way out
Steve is averaging some 193 mls a day now since restart
and could well catch up lost mls of August during next few weeks
Strava!

ETA: the restart average is:
         
318.51 kilometres, 197.91 Miles, 83.63   BPM.
Again from Strava.         
Title: Re: Publicity
Post by: PAC on September 17, 2015, 10:41:02 pm
That was great :thumbsup:
Title: Re: Publicity
Post by: Ningishzidda on September 18, 2015, 10:24:18 am

BTW My wife commented that it's a shame Changing Rooms is no longer with us.
Steve coming home to find his cycling man cave had been made over would be great TV.

Erm...that is the makeover.  You obviously didn't see it before.

If his room was 'made over', he wouldn't be able to find things, which would be wasting his time. Leave it as he left it.  :thumbsup:
Title: Re: Publicity
Post by: Bus Shelter Bertie on January 20, 2016, 10:45:15 pm
GCN show Eps. 157.Congratulations to Kurt on 76076, Hats off to Bruce Berkeley just starting out. No mention of Steve whatsoever. Aghast or what?
Title: Re: Publicity
Post by: red marley on January 26, 2016, 10:25:09 am
Jack's written up the year rather nicely for the Brooks blog (warning, may contain traces of product placement):

http://blog.brooksengland.com/wps/a-life-in-the-year
Title: Re: Publicity
Post by: michaelo on January 26, 2016, 11:36:34 am
http://blog.strava.com/steve-abraham-ive-decided-to-stop-11361/

A blog post on Strava.
Title: Re: Publicity
Post by: tonyh on January 26, 2016, 12:15:45 pm
Jack's written up the year rather nicely for the Brooks blog (warning, may contain traces of product placement):

http://blog.brooksengland.com/wps/a-life-in-the-year

First Class article!
Title: Re: Publicity
Post by: Hillbilly on January 26, 2016, 01:01:20 pm
Loving the juxtaposition of images, where Steve and Kurt are chillin' after a ride, in the Brooks blog.

The Brit with Tea.
The Yank with Donut.

All that's missing are pictures of the Queen and Donald Trump in the background.
Title: Re: Publicity
Post by: Exit Stage Left on January 26, 2016, 01:43:11 pm
There's an interesting echo of an article I linked to about the 2004 TV series 'Hercules' a while ago, when I was musing about what a TV programme of 'The Year' might look like.

Quote
Way back in Greek mythology, Hercules was a bit of a hero. The son of Jupiter and Alcmena, he was not looked on favourably by Jupiter's regular wife. Hera sent some snakes to strangle the youngster, but he defeated them with his bare hands. After a night of madness, in which he killed his wife and children, Hercules paged the Oracle at Delphi, who told him to serve King Eurystheus of Tiryns for a dozen years. During that time, the king tried to get rid of Herc, setting him twelve seemingly impossible tasks. "We do not intend to rid ourselves of Hercules," said Eurystheus's Crime Minister, "we are piloting our Community Service project, by which criminals might gain redemption by their own hard work." After completing his time in Tiryns, Hercules remarried, was killed by a poisonous potion, and became a genuine minor deity.

Many thousands of years later, the Hercules myth remains potent. There have been televised dramas loosely (very loosely) based around the original myths, and a cartoon that has nothing at all to do with the Greek tales. Now a game show takes some note of the legends, but twists them to its own ends.

In concept, Hercules is - as it probably should be - an extreme form of Gladiators. The events don't need a "Don't try this at home" warning because no one is going to be so stupid as to try and run on a giant hamster wheel. In execution, though, it's not quite all there.

A nice article though.

Title: Re: Publicity
Post by: Ningishzidda on January 26, 2016, 03:06:59 pm
Loving the juxtaposition of images, where Steve and Kurt are chillin' after a ride, in the Brooks blog.

The Brit with Tea.
The Yank with Donut.

All that's missing are pictures of the Queen and Donald Trump in the background.

Trump isn't in the Whitehouse yet.

Watch out for Hilary.
Title: Re: Publicity
Post by: clarion on January 26, 2016, 03:08:49 pm
Loving the juxtaposition of images, where Steve and Kurt are chillin' after a ride, in the Brooks blog.

The Brit with Tea.
The Yank with Donut.

All that's missing are pictures of the Queen and Donald Trump in the background.
Nasty slur on Kurt! :o

He doesn't seem half stupid enough to vote Trump. ;D
Title: Re: Publicity
Post by: Hillbilly on January 26, 2016, 05:16:44 pm
Loving the juxtaposition of images, where Steve and Kurt are chillin' after a ride, in the Brooks blog.

The Brit with Tea.
The Yank with Donut.

All that's missing are pictures of the Queen and Donald Trump in the background.
Nasty slur on Kurt! :o

He doesn't seem half stupid enough to vote Trump. ;D

He's from Arkansas.  I will say no more.
Title: Re: Publicity
Post by: Exit Stage Left on January 31, 2016, 03:13:15 pm
I quite like the Cycling Weekly article, which features a Strava heat map of Steve's rides. However, it's an 'all time' map, which features his Pendle 600 ride in 2012. I suppose this is how legends get made.

Quote
The amazing ‘heat map’ of Abraham’s rides shows that he rode in pretty much every corner of England and Wales, and how frequently he visited certain areas. From the tip of Cornwall, to Snowdonia, to the Lake District and countless times around the Midlands.
Read more at http://www.cyclingweekly.co.uk/news/latest-news/amazing-map-produced-of-where-steve-abraham-rode-on-his-year-record-attempt-209348#DgJcRQgbi4tqBsM8.99

I'm certainly amazed. Kurt never had to ride over Hardknott, Wrynose and Hartside, or ride the KSW 600.
Title: Re: Publicity
Post by: Ningishzidda on January 31, 2016, 05:03:50 pm
"Now for the 'Sports' round.

For questions one, two and three. Name three counties in England did Steve Abrams NOT ride his bike on his Strava Heatmap?"

"Question four. Name the Premiership football team who's home is in one of those Counties?"

"Question five. Which one of the counties has a First Class county cricket team?"




Title: Re: Publicity
Post by: Exit Stage Left on January 31, 2016, 05:11:59 pm
It's great in the context of the discussion about the validity of Tommy Godwin's and Bruce Berkeley's rides.

The magazine that validated Tommy prints a press release from the organisation that Bruce is relying on to validate his ride, and they include stuff of Steve's from three years ago. It does show the value of primary sources. Over to you Jo!
Title: Re: Publicity
Post by: mattc on January 31, 2016, 05:19:52 pm
It's great in the context of the discussion about the validity of Tommy Godwin's and Bruce Berkeley's rides.

The magazine that validated Tommy prints a press release from the organisation that Bruce is relying on to validate his ride, and they include stuff of Steve's from three years ago. It does show the value of primary sources. Over to you Jo!
Jo's heatmaps tweeted to CW:
https://twitter.com/faffing/status/693845287547310080
Title: Re: Publicity
Post by: Exit Stage Left on January 31, 2016, 05:33:18 pm
Well done Matt, I see you were on the ball this morning, and Steve's put the record straight too.
Title: Re: Publicity
Post by: Greenbank on January 31, 2016, 05:42:44 pm
Interesting take on Steve's ride in the recent Cycleclips email too.
Title: Re: Publicity
Post by: Mr Larrington on February 01, 2016, 01:33:14 am
And contestants who spell Steve's surname correctly will get extra points.  And what do points mean?
Title: Re: Publicity
Post by: Ningishzidda on February 01, 2016, 07:38:23 am
And contestants who spell Steve's surname correctly will get extra points.  And what do points mean?

That's QoS for ya',,,

Do you remember Tuffers calling Chris 'Stan'. ?

Title: Re: Publicity
Post by: Ian H on February 01, 2016, 10:43:02 am
And contestants who spell Steve's surname correctly will get extra points.  And what do points mean?
Points mean hundreds of kms, sir.  And Steve is a singular person.
Title: Re: Publicity
Post by: Exit Stage Left on February 01, 2016, 10:59:51 am
There's a subconscious link to 'Chariots of Fire', Michael Broadwith got it wrong in his 24 Hour champion's speech at the Mersey, but he was probably quite tired. From 4.40 on this video.

https://www.youtube.com/watch?v=ttdpL-Xr8Z4
Title: Re: Publicity
Post by: Wobbly on February 01, 2016, 12:55:57 pm
And contestants who spell Steve's surname correctly will get extra points.  And what do points mean?
Points mean hundreds of kms, sir. And Steve is a singular person.

Indeed, that's why it's apostrophe s.

If there'd been lots of Steves it would have been s apostrophe.

:)
Title: Re: Publicity
Post by: Wowbagger on February 09, 2016, 12:18:59 am
Possibly the wrong thread, but I couldn't find a better one.

I just finished reading Dave Barter's book. I started slowly, as befits such a tome, but really upped the pace towards the end as I became book-fit. I HAMRd my way through the second half, in fact.

It puts a very good perspective on the event. 1911 seems so long ago, but, apart from the first few, pretty well all the people to take on the Year Record were of my parents' generation (my mother was born in 1911). The fact that the most successful 1930s riders were all still alive well into my adult years makes me think I should have been more aware of them. I think my favourite character was the belligerent vegetarian one-armed Yorkshire communist Walter Greaves - but then some of the nicest people I know are called Greaves and come from Yorkshire!

Actually, I think I was aware of Ken Webb, as his "attempt" was around the time - a little earlier in fact - that I was getting into cycling. I recall his name being mentioned on CTC rides in the late 1970s.

A good read - thanks!
Title: Re: Publicity
Post by: clarion on February 09, 2016, 01:05:02 pm
Belligerent Yorkshire vegetarian communist I can relate to!  One-armed, less so.
Title: Re: Publicity
Post by: Ian H on February 09, 2016, 09:26:30 pm
Belligerent Yorkshire vegetarian communist I can relate to!  One-armed, less so.

Tommy Godwin's character as drawn by Dave is remarkably compelling, but I still have to say that I really warmed to Walter Greaves.
Title: Re: Publicity
Post by: Citizenfish on February 10, 2016, 07:38:20 am
My secret  favourite is Menzies. Gets done over by Nicholson, goes straight back out there. Fails. Seethes for a few years. Goes back and finally does him over in his 60's. I have a long term project to find out a lot more about this man.
Title: Re: Publicity
Post by: Whip on February 10, 2016, 03:38:38 pm
My secret  favourite is Menzies. Gets done over by Nicholson, goes straight back out there. Fails. Seethes for a few years. Goes back and finally does him over in his 60's. I have a long term project to find out a lot more about this man.

Agreed! It seemed as most faded away after their attempt or record breaking. Menzies marched on, the fire burned until he did what he had to do to find peace in his soul... maybe? The epitome of unfinished business! Age should never stop us from living the dream. Love how Dave brought the spirit and the people back to life. I hope it becomes a movie!!!
Title: Re: Publicity
Post by: Exit Stage Left on February 10, 2016, 05:28:38 pm
There's an amusing article from 2006 about Greaves on a US website. http://www.cyclingnews.com/features/walter-greaves-the-most-unpopular-record-breaker-of-all/
Menzies is described as 'smelling like something had died in his trousers.'
Title: Re: Publicity
Post by: Ian H on February 10, 2016, 05:50:12 pm
My secret  favourite is Menzies. Gets done over by Nicholson, goes straight back out there. Fails. Seethes for a few years. Goes back and finally does him over in his 60's. I have a long term project to find out a lot more about this man.

Yup, him as well.
Title: Re: Publicity
Post by: Exit Stage Left on February 10, 2016, 07:49:17 pm
There's a lot on Walter Greaves by Stuart Collins. He has Greaves' bike supplied by 'Ron Kitchen', actually Ron Kitching.
http://homepage.ntlworld.com/stu_collins/bikejumbles/pages/waltergreavestheman.html

RK was one of the sponsors of the ill-fated 800km Paris-Harrogate Audax in 1978, so there's probably very few degrees of separation between Greaves and a few on here. My closest link being through Nev Holgate. I had no idea that you can read Arrivee online via a site called 'Issuu' There's other Audax mags on there too.

http://issuu.com/audax-uk/docs/arrivee_119/18
Title: Re: Publicity
Post by: LittleWheelsandBig on February 10, 2016, 08:28:37 pm
RK was one of the sponsors of the ill-fated 800km Paris-Harrogate Audax in 1978, so there's probably very few degrees of separation between Greaves and a few on here. My closest link being through Nev Holgate.

Walter Greaves, Ron Kitching, Barry Parslow/ Rocco (both rode Paris-Harrogate), me (and a fair few others)
Title: Re: Publicity
Post by: Exit Stage Left on February 10, 2016, 08:38:03 pm
And of course a winner of the PBP race received the Paris-Harrogate survivors. 'Oppy', not to be confused with 'Hoppo'.
Title: Re: Publicity
Post by: LittleWheelsandBig on February 10, 2016, 09:13:41 pm
I talked a couple of folk into driving 3500km and riding a 450+km Fleche (my second ever brevet) with me to meet him. Oppy normally handed out the medals at the finish but his wife was ill that weekend in 1993 and so we never got to meet him. A great regret.