I would say he means horizontal/zero or 180 degrees to the ground.
The labelling differs for different brands. I have seen some labelled 17 deg, which gives them horizontal on a 73 degree headtubed bike.
But some are more sensibly labelled wrt to the head tube angle
E.g. Cinelli VAI, is 73/107 for the longer ones, 84/96 for the shorter.
whereas the Raceface prodigy is 8 deg