33 results on yell.com, including some official offices.
Looks like the legislation has scared off most people thinking of using the Olympic brand for the duration. Its not worth the hassle of lawyers etc unles you have a pretty strong prior useage case as per Little Chef.
I read that one of the BBC team had an umbrella confiscated because it had a golfing brand name on it.
So far no reported flash mobs either , unless you count Critical Mass on Friday night.