There's a curious corollary to this, that is, the modern equivalent of wallpaper lift music - the YouTube clickbait that sounds great on first listening, but often because of who or where they are, rather than the music. The music is always covers, with some kind of visual schtick. The performer may be talented, sometimes extraordinarily so, but their listenability often degrades rather quickly. where they are young (eg Allie Sherlock, Emily Linge, Karolina Protsenko) you can see that they are fantastically talented and may well mature into something rather good, but he older versions (eg Daniele Vitale) just seem to be adequate session musicians at best. Good luck to them, an' all, and in the spirit of this thread I confess I do click on them sometimes.