I read press reports of matches and sometimes wonder if the journalist has been watching the same match as me. No great surprise really, as opinions do differ, but they can be factually wrong too. Then said same journalists offer their opinions on broader footballing subjects and I start to wonder who they are writing for.
Personal dislike - the sports news on R4's Today program. So superficial as to be meaningless.
There was a bloke I used to work with, a Fulham season ticket holder (fair dues to him in fairness) and he tried so hard to be a fan but it just didn't work. I've no idea why but he just came across as a phoney. Not just to me but to others. He became known as sham fan.