Adam-n-Joe* played some of this today (otherwise I wouldn't have a clue about it).
They suggested two possiblities:
- the makers have No Idea how to make a decent advert. Or
- they know that a bad enough ad might just generate huge viral traffic, thus gaining a market share way beyond their expenditure.
Giving this thread's existence, which do you think is right?
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*probably cos they're into writing naff songs themselves!