1. Think of a bike (e.g. Carrera Vulcan, Pinarello Prince), an item of cycling gear (e.g. B&M Cyo, Brooks Swallow, handlebar streamers), a genre of cycling (e.g. MTB, audax), a ride (e.g. L2B, E2E, LEL) or something else. The more specific, the better.
2. Start a 1-day poll, not a normal thread giving the options Seriously Uncool, Uncool, Cool or Sub-Zero. It would be helpful to add a representative photo.
3. When the results are in, and when someone gets round to it, we'll post it into its rightful place* on the locked thread. Simples.
If this is a really rubbish idea we'll scrap it after a month.
And, for the record, I despise Top Gear. I am trying to fight fire with fire here.
*this may not be done in a statistically sound manner, but the librarian will sort of squint at the votes and try and put it in the right category.